Caden Thompson
@CProGrowth
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6M Per Month In Google/Meta Ad Spend———We are by far the best at scaling cold traffic profitably. DM me for more info/tactics. ROAS is for noobs.
Joined January 2022
We walk through 6-7-8-9 figure accounts and post case studies all the time. Check it out for free on YouTube! :) https://t.co/iP6fORAnt2
youtube.com
We help business scale with ads. 99% of teams don’t do what we do and we can prove it.
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Paused at $500 CPA. Backend showed $136 a week later. Attribution lag hits different. How long do you let new audiences run? #PerformanceMarketing #DigitalMarketing #CProGrowth #PaidMedia #AdStrategy #MarketingInsights #ScalingEcommerce
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If 80% of your budget pushes one angle, your pixel starts believing that’s your whole offer. Feels more like spend-bias than targeting. Anyone else seeing this? #PerformanceMarketing #MetaAds #DigitalMarketing #CProGrowth #PaidMedia #CreativeStrategy #Ecommerce
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Paused it at $500 CPA. Reality: $136. Attribution lags. Profit doesn’t. #PerformanceMarketing #DigitalMarketing #CProGrowth #ProfitFirst #PaidMedia #ScalingEcommerce #AdStrategy
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Paused ads over “high CAC.” Reality: they miscalculated. 2 items per order = $100 more room for profit. Operators measure. Marketers panic. #ProfitFirst #Ecommerce #PerformanceMarketing #DigitalMarketing #CProGrowth #PaidMedia #AdStrategy #ScalingEcommerce
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What other platforms are you all using to create Meta creative?
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1 Big Shopping campaign > 40 small ones. Less control. More profit. Algorithms scale demand. Marketers slow it down. #PerformanceMarketing #GoogleAds #Ecommerce #PaidMedia #ProfitFirst #CProGrowth #DigitalMarketing #AdStrategy #ScalingEcommerce
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We split 1 campaign into 40. Profit dropped. Google didn’t break. We did. #PerformanceMarketing #GoogleAds #Ecommerce #DigitalMarketing #CProGrowth #ProfitFirst #PaidMedia #AdStrategy #ScalingEcommerce
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🔥 Scaling during Black Friday isn’t always growth. 22% topline jump — but 90% came from returning buyers. It’s not scale, it’s harvest season. 🎥 https://t.co/LbFZgQnete
#BlackFriday #MetaAds #GoogleAds #FacebookAds #PerformanceMarketing #PPC #DigitalMarketing #GrowthMarketing
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Cold CPMs +35%. Warm CPMs +6%. The winners don’t scale. They collect. #ProfitFirst #Ecommerce #PerformanceMarketing #PaidMedia #DigitalMarketing #CProGrowth #ScalingEcommerce #MarketingStrategy #AdBuying #MarketingTrends
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If you’re still using 3rd party attribution tools as a source of truth you are way behind.
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Clicks ≠ customers. Dashboards ≠ truth. Shopify never lies. #Attribution #PerformanceMarketing #DigitalMarketing #CProGrowth #MetaAds #MediaMixModeling #ProfitOverROAS #GrowthMarketing #PaidMedia #ScalingEcommerce
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Meta down 50%. Traffic down 68%. Google & email followed. Scaled back → +50% new customers. Cuts kill learning. Spend builds growth. #PerformanceMarketing #DigitalMarketing #MetaAds #CProGrowth #GrowthMarketing #PaidMedia #ProfitOverROAS #MarketingStrategy #ScalingEcommerce
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Macro > Micro media buying has shifted and I am all for it.
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DPAs look efficient. Then kill your funnel. They retarget buyers you already have. Reactivate — don’t rely. #MetaAds #PerformanceMarketing #DigitalMarketing #CProGrowth #ProfitOverROAS #GrowthMarketing #PaidMedia #EcommerceGrowth #MarketingStrategy #ScalingEcommerce
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Meta is an easy win right now it’s ridiculous how the algo is 10x better you just need to feed it the right data. Same creatives can cycle for years. Kind of insane.
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ROAS up 2.4 → 5.2. Profit down 40%. AppLovin retargeted Meta buyers. ROAS lied. P&L told the truth. #ProfitOverROAS #PerformanceMarketing #MetaAds #CProGrowth #DigitalMarketing #PaidMedia #AdStrategy #GrowthMarketing #MediaMixModeling #EcommerceGrowth
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🚨 GA4 isn’t pure tracking anymore — it’s modeled data. Tag Manager, too. Those 10–15% gaps? That’s Google guessing. 🎥 https://t.co/IMjYraIbCO
#GA4 #GoogleAnalytics #GoogleAds #DigitalMarketing #GrowthMarketing #PPC #PerformanceMarketing #AdStrategy #Attribution
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$100 in Meta = 10,000 impressions = 7,000 new eyeballs. $100 in Google = 33 clicks = 21 new visitors. You can't scale on 21 people per $100. Cold traffic builds the funnel. Warm traffic converts it. This is physics, not opinion. #PerformanceMarketing #MetaAds #GoogleAds
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Brand pulled Meta by 50% because "CPA looked bad." Lost 50% revenue in 4 months. Scaled Meta back up → 50% more new customers in 2 weeks. Attribution said +50 customers. Reality? +250. Stop managing to platforms. Start managing to actual growth. #PerformanceMarketing
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We’re live right now — diving deep into how top brands are scaling smarter, not louder. This isn’t theory. It’s real marketing in motion — raw, transparent, and straight from two operators in the trenches. 👉 Expect live breakdowns, live data, and live debates on what actually
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