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BrightEdge

@brightedge

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Content performance marketing. | 8,500+ brands leverage content, search, and social insights. | San Mateo, New York City, London, Sydney, and Tokyo.

San Mateo
Joined May 2009
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@brightedge
BrightEdge
1 month
⚡Excited to introduce BrightEdge AI Market Pulse | Providing Public Access to How AI is Reshaping Search Discover what's shifting in AI search with data on market trends, industry insights, and expert analysis, all built to keep everyone, everywhere ahead of the curve. 📡
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@jimyu
Jim Yu
8 days
Thanks to @Amy_EOBrien and @voguebusiness for featuring @brightedge in this timely look at how AI is transforming holiday shopping. We’re seeing how consumers are relying on AI across Google and emerging engines, finding what they want and buying it at new speeds. The shift is
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@brightedge
BrightEdge
12 days
How did 2025 reshape search? Google's AI Overviews and AI Mode. ChatGPT. Perplexity. The landscape is evolving—and SEO is more critical than ever as the foundation for AI success. Join us on our next webinar as we share some predictions for 2026. https://t.co/kCzVRCl7Nn
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@jimyu
Jim Yu
20 days
🛍️ The critical role of Google AI Overviews in Shopping and Ecommerce in November and early December. Roger Montti @martinibuster breaks down the where and what in this must-read. Where does AI show up in the buyer's journey? And what should you expect? @BrightEdge data
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@brightedge
BrightEdge
27 days
AI is turbocharging search—and you can win NOW while future-proofing 2026 success! Discover where to utilize search fundamentals & adapt. Nov 12 @ 10am PDT / 1pm EDT 🎯 Register now to get ahead! https://t.co/yQ5mOdNLR2 #SEO #AI #Search #AEO #GEO #BrightEdge
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@jimyu
Jim Yu
29 days
🚨Detected: Google AI Overviews Roll Out Ad Placements? Here's what @BrightEdge Generative Parser™ found Time to align #SEO #AEO #PPC More insights and updates from team #BrightEdge to follow !
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@jimyu
Jim Yu
1 month
Google’s still winning. AI search didn’t kill it — it turbo-charged it. @BrightEdge data shows Google up to 90.71% market share, while AI search drives <1% of traffic. Read more @FastCompany 🔗 https://t.co/mAddbOV3lV
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@brightedge
BrightEdge
1 month
🚨 SEO is evolving faster than ever. While AI reshapes search, the brands winning right now are doubling down on core SEO strategies. How? Join the #EMEA team on Nov 4 (2 PM GMT) to discover: ✅ Which SEO tactics are non-negotiable in the AI era ✅ How leading brands are
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@jimyu
Jim Yu
2 months
1/6 🎯 YOUR YOUTUBE CHANNEL IS YOUR SECRET AI CITATION WEAPON YouTube is a massive component of AI search citations! Here's how to turn your YouTube into an AI visibility machine 👇 #AISearch #YouTube #BrightEdge
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@jimyu
Jim Yu
2 months
1/6 🔄 AI OVERVIEWS & ORGANIC RANKINGS ARE MERGING We tracked 16 months of data across 9 industries The convergence is real—and accelerating AI citations now pull 54.5% from organic rankings (up from 32% in May '24) Here's what this seismic shift means for your SEO strategy 👇
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@brightedge
BrightEdge
3 months
Thank you to our amazing EMEA team and customers who attended our BrightEdge London Summit yesterday. You drive us to do what we do every day. 💙 Over the course of the day, we explored what we've learned together and how we can move even faster and smarter together to deliver
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@brightedge
BrightEdge
3 months
A huge thank you to all our customers and partners 🤝 who attended Spark 25 today! From the presentations to conversations and case studies, it was clear that what you're already doing in SEO is a massive advantage for AI. From our platform to our teams, we are here to ensure
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@jimyu
Jim Yu
3 months
Just wrapped @BrightEdge Spark 2025! 🚀 Incredible day connecting with thousands of marketers and unveiling our latest AI search innovations. Watching customers showcase their AI-first success was the highlight ✨ From AI Early Detection analytics to instant AI Catalyst
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@sejournal
SearchEngineJournal®
3 months
Research Shows How To Optimize For Google AIO And ChatGPT. via @martinibuster: https://t.co/nWFhri4UbR #seonews #Google #ChatGPT #SEO
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@jimyu
Jim Yu
4 months
1/4 📊 VOLATILITY TALE: Two AI platforms, two patterns! 📈 Google AI: Climbing from 15% → 40%+ 📊 ChatGPT: Steady high volatility 35-45% Google expanding its testing while ChatGPT maintains broad experimentation. Both actively refining! 👇 #ChatGPT #GoogleAI #AISearch
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@jimyu
Jim Yu
4 months
🤖 I spoke with @imad at @CNET about a major shift: AI agents are here and they’re operating at a scale equivalent to a third of organic traffic. Search isn’t just about keywords anymore—it’s about being AI-visible. That’s why we built @BrightEdge AI Catalyst.
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@jimyu
Jim Yu
4 months
📈 AI MODE vs AI OVERVIEW: Same strategy, different thresholds! 🎯 AI Mode: 90% include brands ✨ AI Overview: 43% include brands Analysis of thousands of prompts reveals how Google's dual AI approach shapes search! Data inside 👇 #AISearch #GoogleAI @brightedge
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@brightedge
BrightEdge
4 months
A great article that highlights the need for more #CMO understanding of how different #AI Engines work. AI Catalyst insights show where #GoogleAI and #ChatGPT approaches are different, but also where similarities appear.
@Forbes
Forbes
4 months
How To Optimize Your Content For Google AI And ChatGPT https://t.co/BmlVFIk7AN
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@Forbes
Forbes
4 months
How To Optimize Your Content For Google AI And ChatGPT https://t.co/BmlVFIk7AN
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@jimyu
Jim Yu
4 months
“All this AI stuff is not slowing Google down—they’re evolving with the times.” Grateful to share a few thoughts in today’s @AP on how AI is reshaping search—and why brands need to keep up. We also issued some timely data on the growing divergence between ChatGPT and Google AI.
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