Brieft App
@BrieftApp
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One Workspace to Unify Every Design Team.
Global
Joined December 2020
we've hired three straight white guys in the last few months lets see if they live up to the hype
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What’s left after all the repetitive jobs are taken by technology? The pure, joyous & expansive expressions of individuality that we are each capable of. The greatest thing any of us have to offer the world lies within our creativity🌄 #creativityisthemeta
https://t.co/VTJfyiXzWz
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2/2 resonance when it’s perfect. Secondary to this, designs ability to empower communities and individuals towards their path of least resistance. Instead of writing our own manifesto during the design of Brieft, we borrowed from the master, Dieter Rams.
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P2 - ‘Good Design makes a product useful’. Brieft replaces notorious frustrations felt by client + studios: jargon, email chains + muddy expectations with real time updates, team accountability and a tool for clients to create studio ready briefs - without the hand holding.
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Principle 1 'Good Design is Innovation' - We delved into how Good Design begins - the design brief and its approval. We innovated archaic tools(Word/Email) and process (lost assets, updates in silo’s,) to create a tool that empowers creative teams to deliver without bottlenecks.
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Rams ‘10 Principles for Good Design’ lays bare @BrieftApp process, ambition and vision. Let’s have a look at each of the principles and how Rams has built Brieft.
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2/2 resonance when it’s perfect. Secondary to this, designs ability to empower communities and individuals towards their path of least resistance. Instead of writing our own manifesto during the design of Brieft, we borrowed from the master, Dieter Rams.
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Brieft is a tool clients will love to brief with, gives design studios the information they need the first time to create artwork with less revisions and noise while providing high level agency oversight. A win-win-win!
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We’re on it! Brieft takes Trello, Slack, Google Docs, Task and Project Management and rolls it into one sweet app for Design Studios and their clients. Exciting to see and hear this thinking being bounced around as we’re launching it!
Startup idea: More “all in one” solutions to run a business. ClickUp and Notion do this well (allowed me to replace Trello, Google Docs, Wikis and more). There’s gotta be more to bundle though so information and communication is truly in one place.
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Five core jobs of a CEO: 1. Nail down strategy for company 2. Deliver capital to pursue that strategy 3. Build team to execute 4. Communicate the hell out of company strategy (internally and externally) 5. Hold people accountable.
@bznotes Any highlights you can share?
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