Blink - The expert Shopify marketing agency
@Blink_eCommerce
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We help Shopify stores with large product catalogues grow through best-in-class digital marketing.
United Kingdom
Joined January 2011
We’ve been quiet, but for good reason. 🛠️ Introducing Macalytics, our new Shopify SEO app! Here's a demo of how to find missing collection descriptions and write them using your Search Console keywords. https://t.co/UDJ8caRRU2
#shopify #seo
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We’ve rebuilt our SEO-friendly Black Friday countdown page for Shopify, and it’s now even better! https://t.co/q7TiGjKyip
blinkseo.co.uk
Last year we shared a simple approach for building an evergreen Black Friday page that stays indexed all year and automatically switches to live deals when the sale starts. This update introduces a...
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We’re very excited to welcome @SimplySoundLtd to the Blink family! It’s always a privilege to work with brands that combine deep expertise with a clear vision, and we’re looking forward to supporting their next phase of growth.
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In our latest YouTube video, we dive deep into Shopify SEO for 2025 and beyond - exploring how brands can prepare for the rise of AI discovery tools like ChatGPT, Google AI Overviews, and other emerging shopping interfaces. https://t.co/sKNMOnmYra
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🚀 Our episode on the Conversion Tracking Playbook with @getelevar's Brad Redding just went live on YouTube! We cover: ✅ SEO + LLMs ✅ Shopify Editions + AI ✅ Google Marketing Live takeaways ✅ Future of SEO/AI Watch here → https://t.co/mIMWRURkkW
#Shopify #SEO #AI
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🚀 Shopify Editions just dropped with an AI block generator – but did you know you can enable it in ANY theme? https://t.co/G1xxyy8Ini
blinkseo.co.uk
Shopify Editions dropped last week, packed with exciting new features, including an AI-powered block generator inside their new Horizon theme. This feature lets merchants generate custom sections on...
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It’s live! Read on our article on https://t.co/JnM03k425o on how ChatGPT changes product discovery - and what it means for Shopify stores, taxonomy, and the teams behind them. https://t.co/DT03APOZlo
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Great to be part of https://t.co/Amu4APdbfV last week - such a well-run event packed with real insights, good people, and great conversations.
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Your Shopify store’s mega menu isn’t just for looks - it’s a secret weapon for SEO & UX. 🛠️📈 Find out how to turn navigation into conversions! 🚀👉 https://t.co/N0t8Ndqfxe
#ecommerceSEO #ShopifyUX
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Why This Matters 1. With paid ads the lever is money, but with SEO it is time. 2. Moving faster = More growth opportunities.
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Time Savings 1. 56 pages optimised in just 45 minutes. 2. Manually, this would take 28 hours (30 min/page). 3. Macaroni saved 27+ hours, -96% time reduction!
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Measuring the Impact 1. We compared optimised collection pages vs similar pages without description. 2. Normalised by impressions (±20%) to avoid skewed data. 3. Result: Nearly 200% increase in impressions within 60 days.
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The Problem: 1. Many Shopify collection pages lack description copy. 2. This can hurt SEO performance. 3. Manually fixing things takes too much time.
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Automating Shopify Collection Page Optimisation
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The SEO trend we’re seeing 👀 Brands are ditching these platforms for Shopify because it’s just easier to fix & scale. When the platform is solid, you can focus on what really matters – growth. 🚀
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Why Shopify stores outrank other platforms 🏆 We’ve seen smaller Shopify stores outrank established ones on platforms such as Magento or WooCommerce. Why? ❌ No legacy bloat. ❌ No technical debt. ✅ Easier to maintain & optimise
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SEO today = Getting things done ⚡ The biggest challenge? Execution. Everyone knows what needs to be done, but making it happen efficiently (without endless roadblocks) is where the real work lies.
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It’s NOT Just About Audits 📋 Yes, audits are useful – like housekeeping. But real technical SEO is about execution: ✅ Making Shopify do what we need. ✅ Theme customisations. ✅ Breadcrumb & schema tweaks. ✅ Fixing platform limitations
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