Athelo Group
@AtheloGroup
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Following
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Giving athletes and brands the competitive edge.
United States
Joined April 2018
Live in Huntington Beach, CA and on screens everywhere: US Open of Surfing 🏄♀️ #WorldSurfLeague #USOpenOfSurfing #FemaleSurfers #FemaleAthletes
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When you gotta go, and you gotta GO 🏎️ #ConorDaly #IndyCar
Adult incontinence underwear brand @Depend is doing an endorsement deal with IndyCar's @ConorDaly22, with a badge on his helmet through the end of the year and his car at Detroit after Daly admitted that he urinated in his car during the Indy 500. ➡️ Deal set up by @AtheloGroup.
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May is HERE. 🏁
@conordaly22 and @juncoshollinger are headed to the 500 with some new fuel in the tank 🍫🥤 -- catch @ampm on the biggest motorsports stage in the world this May 🏎️ #Indy500 #INDYCAR #ConorDaly #AtheloGroupAthlete
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World Fitness Project Tour Stop 1 kicks off tomorrow! 💪Catch @dellespeegle and all the action on the free livestream at https://t.co/r6V4ZAp29x beginning at 9:40am EDT 🚨 #WorldFitnessProject #DaniSpeegle #AtheloGroupAthlete
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Strength isn’t just physical—it’s mental, emotional, and rooted in stepping beyond comfort zones. Amy Bream embodies what it means to rise, adapt, and inspire. And her story is just getting started. #AtheloGroupAthlete #TalentManagement #SportsInfluencers
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Freshman are changing the the college basketball landscape like we've never seen before 🏀 Check out how these rookies have impacted the sport both on and off the court #NCAA #CollegeBasketball #TreJohnson
https://t.co/Fl5I1d9Okw
athelogroup.com
The 2024 college basketball season has already delivered plenty of excitement, thanks to the influx of young talent. A new generation of freshmen has made their presence felt, shaping the national...
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What a ride this off season has been. I’m very thankful for the chance to finally come back and compete full time in the @IndyCar series! I love this @juncoshollinger team and together I believe we can achieve so much! Can’t wait to get back to work in 2025! @TeamChevy #indycar
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The NFL and Nike are extending their uniform partnership, keeping the iconic swoosh on the field. 🏈👟 Learn more about this game-changing deal #NFL #Nike #SportsBusiness
https://t.co/18SJDo7XRO
frontofficesports.com
The NFL extended its deal with Nike to design and produce the league’s uniforms. The new contract lasts through 2038.
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🚨 The College Football Playoff just got a shake-up! SMU snags the final spot, knocking out Alabama. 🏈 Who’s ready for this new era of playoff surprises? Full story: https://t.co/vd0OzSqyH3
#CollegeFootballPlayoff #SMU
frontofficesports.com
The selection committee ranked the Mustangs (11–2) No. 10, one spot higher than No. 11 Alabama (9–3), the first team left out.
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🌍 From eco-friendly gear to carbon-neutral events, athletes and brands are leading the charge for sustainability in sports. Discover the game-changers making a difference: https://t.co/hGwOxCQTFP
#Sustainability #Sports
athelogroup.com
Sustainability in sports has become a critical focus in the world of sports marketing. Both brands and athletes are using their platforms to advocate for environmentally conscious practices and...
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Stephen A. Smith is in talks for ESPN’s first $100M deal 💰—but there’s still work to do to make it happen. 🗣️ The face of sports commentary is aiming big. #SportsMedia #ESPN
https://t.co/H4VRvLbXfT
frontofficesports.com
Smith has been negotiating a blockbuster deal expected to pay him at least $20 million a year. His current annual compensation is $12 million.
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Athelo Group is thrilled to welcome Sydney Grimes to the team! 🙌 Sydney’s talent and passion are set to bring fresh energy to golf, inspiring young women everywhere. Let’s make waves together Welcome to the team!💚⛳️ #SydneyGrimes
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Athelo Group is thrilled to welcome @Sydneyraye__ to the team! 🙌 Sydney’s talent and passion are set to bring fresh energy to golf, inspiring young women everywhere. Let’s make waves together Welcome to the team!💚⛳️ #SydneyGrimes
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Gen Z is changing the game—literally. From new sports fandoms to digital engagement, their trends are reshaping the sports economy. 🏀📱 #GenZ #SportsEconomy #AthleteMarketing
https://t.co/7vMHs465Dk
athelogroup.com
Gen Z trends are reshaping sports consumption as fans move away from cable toward dynamic, bite-sized clips on social media. Instead of sitting through long games, Gen Z prefers highlights, behind-...
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Amazon may not have the Thanksgiving NFL game, but they still find wins in the football space. 🏈💼 Dive into how the tech giant is navigating the NFL landscape. #NFL #Thanksgiving #Amazon https://t.co/by70LiBIhS
frontofficesports.com
Through 11 weeks, “TNF” is averaging 13.25 million viewers on Prime Video, according to Nielsen ratings, which is up 8% from the 2023 season-to-date average.
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The NWSL is winning over ambitious investors with its growth and potential. 🚀⚽ Dive into how this league is changing the game for women's sports. #NWSL #SportsBiz https://t.co/QPXPjdlnLi
frontofficesports.com
The women’s soccer league has a seat at the table among the world’s biggest pro leagues. There's more growth to come.
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From player performance to fan engagement, analytics, and AI are reshaping the game and partnerships in sports. Explore how these tools are revolutionizing the industry in Athelo Group's latest blog: https://t.co/g8kpgWhfbQ
#SportsTech #AI #Analytics
athelogroup.com
In today’s ever-evolving industry, data-driven analytics and AI in sports are redefining partnerships by creating unprecedented opportunities for personalization and precision. Beyond simply tracking...
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Netflix is set to make history with the NFL's first-ever Christmas Day doubleheader, despite some recent setbacks. 🎄🏈 Will this bold move redefine holiday sports streaming? https://t.co/djbzOinaHX
frontofficesports.com
Netflix’s technically marred livestream of the Jake Paul–Mike Tyson fight has caused some consternation with the NFL, but the league is still supporting the media company.
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