Ascendor
@Ascendor
Followers
11
Following
43
Media
0
Statuses
122
Ascend OS | From launch to scale, systemised. The growth layer for SaaS founders.
Joined December 2025
Loser’s attitude: “I’ll try it and see how it goes.” Winner’s attitude: “I’ll keep going until I f*cking win.”
82
27
234
You don’t need more features. You need more people who know you exist.
194
17
289
“SaaS is dead” is the laziest take on the internet. This raise proves the opposite. Building has never been easier. Shipping is cheap. Speed is solved. The new bottleneck is brutal though: distribution, messaging, and turning launches into momentum. Anyone can build now. Very
ascendos.store
Ascend OS is a complete Notion operating system built for SaaS founders. It gives you structured frameworks, content systems, project dashboards and automation workflows so you can launch, grow and...
Announcing our $330M Series B 🦄 We're now valued at $6.6 billion This company moves at crazy speeds that neither you nor I have seen anywhere else before 🤷 As you might remember: I was seventeen when I joined this company, back when it was still a mini-startup with only
0
0
0
Canva didn’t win because it made design easier. That’s the surface-level story. Before Canva, “design” meant one of two things: • learn complex software • hire someone expensive Most founders, marketers, and creators just… didn’t design. They tolerated ugly slides, bad
0
0
0
Shipping faster is overrated. The real advantage is locking the right constraints early. Most SaaS founders leave everything open: • broad ICP • flexible positioning • multiple use cases • vague distribution It feels optional. It’s actually paralysis. The best teams
ascendos.store
Ascend OS is a complete Notion operating system built for SaaS founders. It gives you structured frameworks, content systems, project dashboards and automation workflows so you can launch, grow and...
0
0
0
Most SaaS founders think scale breaks when growth slows. It actually breaks when decisions stop compounding. Early on, every decision teaches you something. Later, decisions repeat and that’s where most teams fail. They keep deciding manually: • what to build • who to target
0
0
0
Most SaaS launches try to teach. Arcads asserted. They didn’t say: “Here’s how AI editing works” They said: “This replaces humans” That framing: positions them above the audience creates a power dynamic signals inevitability Education convinces. Authority spreads. Arcads
We just raised $16M. Introducing Arcads 2.0, the AI ad maker that outperforms humans. RT and comment “Editor”, I’ll send you 1,000 AI trained editors for hire 👇
0
0
0
Hard truth: Most startups don’t fail. They opt out. They quit the moment the market stops clapping. They call it “iterating,” “waiting,” or “building more.”If you’re not embarrassed by your first 100 posts, you didn’t push hard enough. If you’re not tired of repeating
0
0
0
the van diagram of people who: get tech get people can explain complex things simply can make people care is TINY
The hot new job at tech companies is leading "storytelling." The term doubled on LinkedIn job posts in the U.S since last year. The WSJ writes: "Compliance technology firm Vanta this month began hiring for a head of storytelling, offering a salary of up to $274,000."
145
261
3K
This is uncomfortable for most founders, but it’s true. You can’t outsource belief. You can’t delegate conviction. And you definitely can’t hire someone to care more than you do. Story isn’t copy. It’s the founder’s lived insight turned into signal. When a CMO “finds the
The radical truth: You cannot hire a “Storyteller.” The founder must be the Chief Storyteller. If you hire a CMO to create your story, you've likely already failed. Founders often think, “I'm bad at marketing, I’ll hire a CMO to handle it.” But storytelling isn't marketing; it
0
0
0
Shopify won by doing the opposite of what everyone advised. Early on, they made a decision that looked wrong on paper. Investors questioned it. Competitors ignored it. They didn’t chase enterprises. They didn’t copy Amazon. They didn’t expand to “everyone.” They picked one
0
0
0
Everyone studies how top SaaS companies scale. Almost no one studies what they refused to build. The biggest winners didn’t grow faster because they added more. They grew faster because they said no earlier. No to extra features. No to edge-case users. No to “nice-to-have”
0
0
0
Most SaaS founders don’t have a traffic problem. They have an identity problem. Your page doesn’t scream “this was built for YOU.” It whispers “this might be useful… maybe.” Distribution doesn’t start with ads. It starts when the right person feels called out and can’t scroll
0
0
1
If you’re a SaaS founder shipping nonstop and still refreshing Stripe like it owes you money, this is for you. Nobody buys software. They buy relief. Relief from chaos. Relief from wasting time. Relief from feeling behind. If your SaaS can’t clearly say what stress it
0
0
1
There’s a scene in The Social Network where Facebook explodes after one thing changes. Not features. Not design. Not code quality. Focus. They stopped trying to impress everyone and doubled down on what was already working. Most SaaS founders do the opposite. They add more
0
0
0
Most “AI founders” aren’t building businesses. They’re role-playing as founders. They obsess over: • models • stacks • features • dashboards And avoid the only scary question: “Why would anyone care?” The startups winning right now aren’t smarter. They’re louder, clearer,
0
0
0
Airwallex didn’t win because payments were exciting. They won because they understood something most SaaS founders miss. Traditional banks made cross-border payments slow, opaque, and painful. Airwallex didn’t invent a new desire. They removed friction from a workflow people
0
0
0
Most SaaS founders think growth is a product problem. What if it’s actually a sequencing problem? You built before validating. Launched before anyone was listening. Posted content without a distribution system. So traction never showed up. Real question: What would change if
0
0
0
Why does your SaaS feel busy…but nothing is moving? Serious question. What system are you actually running?
0
0
0
In Zero to One, Peter Thiel says distribution is more important than product. Most founders read that line and move on. The ones who win build distribution before launch, not after. A great product finds users. A great distribution system makes sure they exist in the first
0
0
0