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Familiarity bias in UI design.

Delighters in UI design.

Chronoception in UI design.

Loving what we're creating at HomeStack .

Chunking in UI design.

I think the industry's suffering from lack of a global one-liner definition of intelligence. So by those terms, we could actually bring up the question of whether a traditional calculator app is more intelligent or an LLM model.

I don't know if it's only me, but GPT's been getting less and less reliable.

All new design language • November 3rd, 2025.

And Orange’s the new black

Zeigarnik effect in UI design

Temptation bundling in UI design.

It's been months of work and i just can't wait to show it to you.

Two years ago, we introduced our very first design system. On November 3rd, we'll be taking our biggest leap forward.

Planning Fallacy in UI design.

Cashless effect in UI design.

Spotlight effect in UI design.

Group attractiveness effect in UI design.

Halo effect in UI design.

IKEA effect in UI design.

Building in public