
Alex York
@Al3xy0rk
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covering entrepreneurship and the future of work @businessinsider [email protected]📧
New York, NY
Joined August 2021
I was laid off from Insider on Monday, and I’m grateful for everything I learned and who I got to work with! I’m looking for opportunities to continue reporting on AI and tech policy, or a pivot to foreign affairs reporting, specifically in European politics. 📧 in bio, say👋!
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For those looking to be entertained and informed by the fabulous @thisisinsider reporters who are on strike, we have launched a new publication @BizOutsiderPub until the strike is over. Instead of crossing our picket line on Insider[dot]com, go read Business Outsider!
For those looking for a way to support our workers while we aren’t getting paid, the hardship fund is a great place to start.
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For those looking for a way to support our workers while we aren’t getting paid, the hardship fund is a great place to start.
@InsiderUnion is on day 7 of our strike. Yet management hasn’t showed up to the bargaining table in 2 days. While they’re MIA, the union is continuing our fight for affordable healthcare, equitable salary floors, and a resolved ULP.
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The @InsiderUnion is on strike until management meets us on a fair agreement and addresses the ULP. We ask that readers don’t cross our picket line today by not clicking on any Insider links or stories.
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Ban assault weapons – it’s beyond time.
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This is wild to me: 25% of millennials turn to fortune tellers for financial advice, while 30% go to financial advisors. Where do you turn for money, career, or life tips? Anywhere non-traditional? #financetips #millennials #careeradvice #fortunetellers
https://t.co/qNl54azhnz
fortune.com
The generation of workers (well really, up-and-coming leaders) that are incorporating zodiac signs into hiring practices, are also turning to unorthodox measures when it comes to managing their money.
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If you want to grow your biz, try tapping into #GenZ . Thx @al3xy0rk
https://t.co/QN4ZYhkX5A
#socialmediatips #influencermarketing #entrepreneur #SMB #smallbiz #startup #Sustainability #marketingstrategy
businessinsider.com
Estella Struck created a marketing company that helps businesses target Gen Z and younger generations with messages about sustainability.
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A teenage girl in Chad has a 1 in 15 chance of dying in her lifetime due to pregnancy. Yet, nearly all deaths caused by pregnancy and birth are preventable. Here’s how millions of lives in sub-Saharan Africa can be saved in the next decade.
vox.com
How do we ensure no person dies as a result of bringing life into this world?
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MORE LAYOFFS: Newsletter publisher and digital media company TheSkimm laid off nearly 10% of staffers in January. @elainelow @Al3xy0rk
https://t.co/V2xDgHvvMj
businessinsider.com
The newsletter publisher and digital media company TheSkimm, which focuses on millennial women, laid off nearly 10% of its workforce, or about 17 staffers, in January.
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Sometimes, writing and reporting takes as few hours. Sometimes, writing and reporting takes a few months. Sometimes, writing and reporting leads nowhere and the story gets scrapped. Welcome to journalism.
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There’s a sociological reason we’re all obsessed with the latest @skims campaign. For my latest at @thisisinsider I spoke with a marketing professor about why this worked SO WELL! What are your thoughts?! #TheWhiteLotus @KimKardashian
https://t.co/KXXqt5IeTp
businessinsider.com
You don't need to have the financial or social capital of Kim Kardashian to tap a pop-culture moment in your marketing campaigns.
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I’m consistently impressed by how Gen Z approaches mental health and well-being and it is exciting to see how they are already transforming the workplace. Thank you to @Al3xy0rk @BusinessInsider for including my perspective! https://t.co/cRITzKoENS
businessinsider.com
A growing number of Gen Z founders are defying the norms of traditional jobs to create better workplaces for themselves and their employees.
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In a world of social platforms — where everything can feel enhanced, glossy, and fake — more people are looking to founders for a refreshing dose of transparency. Read the full story by @Al3xy0rk and yours truly on @BusinessInsider.
businessinsider.com
Founders who booked more than $1 million in revenue became the face of their brands to build trust, connect with followers, and land sales.
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Were you affected by #layoffs at @Meta, @Twitter, or another tech company? If so, I want to hear your experience and how you plan to move forward. Please reach out to me at ayork@insider.com to share your story. Share this with anyone you know who was affected. @BusinessInsider
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Last year, @glossgenius booked 8 figures in revenue. It also closed a $25M Series B round in Sept. Founder Danielle Cohen-Shohet adopted an unusual strategy during her fundraise: She didn't use a pitch deck when wooing investors. @BusinessInsider @Al3xy0rk
businessinsider.com
Danielle Cohen-Shohet turned her cosmetics side hustle into GlossGenius, a beauty-tech company, in 2015. Here's her advice for landing investments.
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Daniella Pierson's come a long way from her dorm-room dreams of entrepreneurship. Forbes dubbed Pierson, 27, the world's youngest, wealthiest self-made woman of color. And she recently launched her 3rd business, Wondermind. https://t.co/sWLoeVZRk5
@BusinessInsider @Al3xy0rk
businessinsider.com
Pierson, whom Forbes dubbed the world's youngest, wealthiest self-made woman of color, teamed with Selena Gomez to build a mental-health platform.
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There are critical opportunities for burgeoning entrepreneurs at @nyfw, even if they aren't presenting on the main stage. @BusinessInsider @Al3xy0rk
businessinsider.com
Intimate and creative events are the most effective ways for small businesses to get involved and grow through New York Fashion Week.
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If you know any entrepreneurs who have policies in place or in the works to support employee healthcare needs and abortion access, please reach out– I'd love to talk! You can reach me at ayork@insider.com.
With #Roe overturned, individuals in many states are up against life threatening restrictions. To my #PR and #SmallBusiness friends, I'm looking for business owners who are implementing/strengthening policies that support employees' needs for necessary healthcare, like abortions.
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With #Roe overturned, individuals in many states are up against life threatening restrictions. To my #PR and #SmallBusiness friends, I'm looking for business owners who are implementing/strengthening policies that support employees' needs for necessary healthcare, like abortions.
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