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Breaking news, trends and analysis—on advertising, marketing, commercials, agencies, tech and data. More brand innovation @creativitymag.

NYC, Chicago, Los Angeles, USA
Joined January 2008
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12 minutes
Watch the newest commercials from Verizon, Subway, McDonald’s and more
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4 hours
Watch the newest commercials from Samsung, HexClad, Circle K and more
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5 hours
Creator and influencer trends brand marketers need to know about right now
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5 hours
Apple blends folklore and gaming in ‘Shot on iPhone’ film for Mexico
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7 hours
Inside Cannes’ cheating crisis—ad leaders on bribery, collusion and who is to blame for award show scandals
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15 hours
How Life360 made parental anxiety funny and relatable
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16 hours
Why ‘Hot Ones’ is a must-do show for celebs
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17 hours
How Ms. Rachel became a beloved child mascot
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19 hours
Behind Mischief’s AI strategy and its solution for quick-turn work
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20 hours
Labubu dolls are 2025’s viral fashion craze
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22 hours
Olipop’s ‘Soda Stories’ pours on the nostalgia as the modern soda battlefield shifts
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1 day
LinkedIn emerges as a haven for influencer marketing
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1 day
Nathan’s Famous found a hot dog hidden in NYC’s redesigned subway map
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1 day
13 creative campaigns to know about today
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1 day
Introducing America’s Hottest Brands 2025—everything you need to know
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1 day
Nintendo drove record sales for the Switch 2 despite its high cost
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1 day
Inside Clorox’s new social-first marketing strategy
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1 day
Haleon launches global creative agency review
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1 day
Why KFC’s latest campaign features a serious Colonel Sanders
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1 day
4 AEO tips for agencies to win new business through ChatGPT
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