Advertising Standards Authority
@AdStandardsIRE
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Irish independent self-regulatory body set up by the advertising industry to promote the highest standards of advertising and marketing communications
Dublin City, Ireland
Joined August 2015
ASA has signed a data-sharing agreement with Competition and Consumer Protection Commission. Under the agreement, ASA will be able to share information with CCPC, including the names and usernames of #influencers who have not complied with Irish advertising rules. More info:
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Making environmental or 'green' claims in your advertising?.Make sure you can substantiate every statement. Terms like 'eco-friendly', 'sustainable', and 'carbon neutral' may resonate with your customers, but without evidence, they could mislead. Honest ads foster trust.
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Nine advertisements were found to have breached the Advertising Code at ASA's most recent Independent Complaint Council meeting. These included: .Eir.Dublin Airport Authority (DAA).Dylan Oaks.Ella and Jo Cosmetics .Haven Pain Relief Centre .Image_a.d.s.Luxury Exchange
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In case you missed it, our CEO, Orla Twomey, recently spoke with @Webwise_Ireland about influencer marketing, the guidelines and regulations surrounding online commercial content, and what parents need to know. Watch it back here
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16 ads breached the #ASA Code at December’s Complaints Council meeting. Advertisers included:.Airport Driving School.Ashfield College..Cresthaven Ltd. Human Collective.Irish Buckfast.MJ Roofing and More..Ogel Beds.POCO.Richmond
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Not sure which #label to use on social media? Try on free online guide or download the flowchart here:
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Tune in to hear our Chief Executive, Orla Twomey, chatting to @Webwise_Ireland.
🧐 Is it an ad?. 🎙 In this new episode of Casting the Net, Webwise Youth Panelist Ishani talks to Orla Twomey, @AdStandardsIRE, about influencer advertising, what the rules are, and tips for teens to be able to spot an ad or a paid post online. ↪️
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Missed our recent #webinar on Honest #Influencing on Social Media? .Catch up on our chat with Garron Noone about creating engaging social media content, social media advertising guidelines and more. View it here:
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Webinar Reminder - Last Chance to Register! .Don’t miss out—there’s still time to sign up for our Influencer Webinar on 7th November at 11am!. Join the Advertising Standards Authority, industry experts, and special guest Garron Noone as they dive into essential insights on #ads
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Calling All Influencers!.Join us for our free influencer webinar on Thursday, 7th November. ASA, together with industry experts and special guest Garron Noone, will discuss guidelines for #ads on social media in Ireland. Register Now - #influencers
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RT @newsbrandsirl: NewsBrands Ireland CEO Ann Marie Lenihan appointed to board of @AdStandardsIRE . #irishmedia #advertising . https://t.co….
businessplus.ie
The Advertising Standards Authority has appointed Ann Marie Lenihan, Clare Mulcahy, and Michael O’Keeffe to its Board.
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RT @BusinessPlusMag: Advertising Standards Authority Make 3 Appointments To Its Board.@AdStandardsIRE .
businessplus.ie
The Advertising Standards Authority has appointed Ann Marie Lenihan, Clare Mulcahy, and Michael O’Keeffe to its Board.
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‘You should expect that advertising is decent, honest and truthful…. language [in advertising] matters’. ASA chief executive @TwomeyO appeared on the @PatKennyNT Show on @NewstalkFM to discuss our latest complaints bulletin. You can listen here -
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New to influencer marketing? Visit our website to ensure you're complying with Irish advertising rules.
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Want to ensure your advertisements comply with the Irish Advertising Code? . Submit your ad in advance to our Copy Advice Team. Its Free!. T&Cs apply.
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Missed our recent event on Trust? View it here
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Advertising on social media correctly? Make sure you're complying with the Irish Advertising Code.
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