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Jake Casto Profile
Jake Casto

@0x15f

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Founder @ Layers, a Search & Discovery Platform for Shopify Plus. Co-Founder @ Proton, a ghost agency taking the Shopify Plus ecosystem by storm ~ Ecomm Wizard

NYC
Joined December 2015
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@0x15f
Jake Casto
2 months
I’ll be honest. The toughest technical challenge Layers faced early on was… our search engine. Or rather, someone else’s. We didn’t want to reinvent the wheel. So we partnered with fast growing open source search platform that showed promise. And for a while, it worked. But.
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@0x15f
Jake Casto
12 hours
RT @0x15f: We fired our first idea of Layers. It had to be done. We had just closed the deal with a 9-figure brand. They wanted the full….
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@0x15f
Jake Casto
14 hours
😂😂💀.
@brysonio
// todo
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@dimsav @taylorotwell @0x15f @maxico_dev My brother in Christ, you’re likely focused on optimizing the wrong things.
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@0x15f
Jake Casto
14 hours
RT @taylorotwell: This week we shipped support for SQS FIFO queue message group IDs in Laravel, as well as deduplication IDs. ⚙️. This also….
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@0x15f
Jake Casto
24 hours
We fired our first idea of Layers. It had to be done. We had just closed the deal with a 9-figure brand. They wanted the full stack except our search engine. The one part I initially built @uselayers_ for. Our first version felt like we were borrowing someone else’s product.
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@0x15f
Jake Casto
24 hours
Brats are different than hotdog.
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@0x15f
Jake Casto
24 hours
What do you call hotdogs where you’re from?.
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@0x15f
Jake Casto
2 days
Just for the sake of getting it out I may initially maintain ANTLR and Lezer grammar.
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@0x15f
Jake Casto
2 days
RT @0x15f: I am cooking something tonight. 🧑‍🍳🧑‍🍳 derivative of ShopifyQL for custom metrics in Layers
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@0x15f
Jake Casto
3 days
The WILDEST part is that a few of the hate messages came from people I respected and then from Shopify staff. I expected being shunned by those in my network but people who I’ve never interacted with that work for the platform my biz specializes in is absolutely insane.
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Jake Casto
3 days
Threatening to rape my family is wild. What’s even more wild is the tributes of my families photos…. you hate my words so much that you want to murder my family but also want to wack your little dick to them. ? Get some fucking help.
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Jake Casto
3 days
I get death threats daily for this btw. The most disgusting things I have ever seen came via DMs from this post.
@0x15f
Jake Casto
21 days
It’s absolutely critical you have conversations with your sales staff about company values and hard no as they look for outbound leads
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Jake Casto
3 days
I can’t even post this what the fuck… it gets immediately sent to drafts
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@0x15f
Jake Casto
3 days
I want to drop Laravel so badly, it’s become far more of a pain in the ass than benefit. Love the framework but not for anything but CRUD applications.
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Jake Casto
3 days
How I routed in React for 10 years:. I built a backend.
@housecor
Cory House
4 days
How I routed in React over 10 years:. 2014: React Router.2016: Next page router .2022: React Router with loaders.2023: Next app router.2024: Tanstack router.
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Jake Casto
3 days
Just heard @chancetherapper in a bar for the first time in at least 5 years.
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Jake Casto
3 days
Great article by @thetrevorharmon who worked on ShopifyQL code editor
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thetrevorharmon.com
Connecting my Zephyr language server to CodeMirror.
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@0x15f
Jake Casto
3 days
Debating on maintaining ANTLR and Lezer grammar vs writing something to map it in LS.
@0x15f
Jake Casto
4 days
I am cooking something tonight. 🧑‍🍳🧑‍🍳 derivative of ShopifyQL for custom metrics in Layers
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@0x15f
Jake Casto
3 days
FUCK CORY BOOKER.
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@0x15f
Jake Casto
3 days
RT @dunglas: The Rise of Hybrid PHP: Blending PHP with Go and Rust
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@0x15f
Jake Casto
3 days
RT @0x15f: Most ecommerce search stacks still operate like it’s 2011. Someone types “butter,” and the system shows peanut butter. Or wors….
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