Parrot Analytics
@ParrotAnalytics
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Helping the media industry understand global audiences and the value of content 🌎 📈 #StreamingEconomics
Los Angeles, CA
Joined January 2013
Historical dramas are on the rise. @C21Media spotlights how underexplored stories like Black Gold are driving strong early demand, showing how originality translates into real audience engagement and global potential. 🔗 https://t.co/jc0cLAr1Ql
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.@WednesdayAddams shows where the industry is headed: ~$360m in subscription + ad revenue for @netflix, €20m–€60m in tax credits for co-producers. The shift: success is no longer just audience-led — it’s measured in dollars. 🔗
rte.ie
The Irish based co-production firm of the Netflix global hit Wednesday contributed to movie production companies claiming a record €177m in movie and TV tax credits here in 2025.
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What does global success look like today? The 8th Annual Global @DemandAwards reveal the world’s most in-demand stories of 2025—powered by audience demand data. @Stranger_Things and @PushpaMovie dominated 📺 and 🎬 categories. 👉 Full list of winners: https://t.co/dEhnihxg66
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#Streaming in 2026 will feel a lot less infinite. Parrot Analytics insight via @arstechnica shows streamers shifting from growth-at-all-costs to real subscriber value. Fewer apps, clearer bundles, higher expectations — more like premium cable. 👉 https://t.co/AfLeUfDejQ
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.@LooneyTunes are back — and the data proves it. 🐰💰 Parrot Analytics shows $300M+ in global subscriber revenue since Q1 2020, with $250M coming from @StreamOnMax alone. So why did @warnerbros pull it?
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Americans are watching more international content than ever 🌍📺 US demand for international film/TV hit a record 25.3% (up from 17.1% in 2019) per Parrot Analytics/@Axios. Streamers are ramping up international investment and localization strategies. 🔗 https://t.co/jlDNymeHbp
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What if @netflix acquired @warnerbros? Together they’d own ~26% of U.S. TV demand—beating @Disney’s ~18%. @netflix already leads the zeitgeist; add @HBO/Warner’s library and the gap could be untouchable. Streaming’s moving from prestige to scale. 🍿📉
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.@markwahlberg = $680M in global #streaming revenue since 2020.📈 @netflix leads with $310M, driven by Spenser Confidential ($72M). Know your star power — we quantify it.👇
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🎭 @wickedmovie lit up the box office and gave "The Wizard of Oz" a $2M boost on @StreamOnMax. No new spend. Just pure upside from legacy IP. See the spillover power of cross-platform demand 👇
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How much did @Stranger_Things move the needle for @netflix? A @latimes breakdown using Parrot Analytics’ Streaming Economics data shows the series generated $1B+ in revenue and drove 2M+ new subs from 2020–Q2 2025. A true franchise engine. Full story: https://t.co/kMtMIrAYNc
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How do you turn a kids’ hit into a global franchise? 🐞🌍 Our new case study shows how @BeMiraculousLB uses Parrot Analytics data to scale strategy + brand growth worldwide. Stronger partners, clearer positioning — smarter expansion. Read the case study: https://t.co/8j3GtnMB0c
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Great energy at Inter BEE at the Makuhari Messe in Chiba, Japan. 🇯🇵✨ Thank you to our partners at @NEC and to everyone who stopped by to explore how demand, travelability, and valuation data can power tomorrow’s content strategies.
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Exciting week in Doha! 🎬✨ Honored to share how Parrot Analytics can power smarter film financing at the inaugural Doha Film Festival — and to announce our new partnership with the Qatar Film Committee. Qatar is stepping onto the global content stage. Proud to be part of it.
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🇶🇦 Qatar is now the first MENA nation with a fully data-driven national film financing strategy — powered by Parrot Analytics The Film Committee will use Parrot’s data in every investment decision, reshaping how content is chosen & marketed. Full story 👉 https://t.co/XCSgScIuw3
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.@HBO is driving 18%+ of audience demand on the @WBD streamer, despite making up only 14% of the content library! 🤯 In the streaming wars, high-prestige, culture-shaping content is the ultimate driver of audience pull and brand loyalty. Read the story: https://t.co/U33nj0z4wZ
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According to Parrot Analytics data cited in a @TheEconomist article, the #Narcos franchise and its follow-up shows command 40% of @netflix’s revenue from its LatAm crime titles. This statistic the incredible dominance of a single, powerful brand in driving platform revenue.
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Taylor Sheridan’s originals have generated $800M+ in global streaming revenue for @paramountplus. With Mayor of @Kingstown and @TulsaKing each topping $140M, his exit to @NBCUniversal signals a massive shift. Can NBCU realize as much value from him? Charting what’s at stake 👇
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