MAKE UP FOR EVER
@Makeupforever
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WHERE EXPERTISE UNLOCKS IMAGINATION. Play. Mix. Dare. Reinvent yourself with makeup.
Joined March 2009
Throwback to our pop up in Miami, where our guests and friends of the house discovered all our recent launches. Bold energy. No rules. Glide with confidence. #MAKEUPFOREVER
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Step into the world of GLIDE LAB, where creativity rides with you. For two days in Paris, our pop-up opened the doors to explore our latest launches, test them, and dive into the MAKE UP FOR EVER atmosphere. Bold energy. No rules. Glide with confidence. #MAKEUPFOREVER
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Bold shades. Cosmic finishes. With Artist Liquid Color and the new Artist Color Pencil, every move becomes pure color expression. #MAKEUPFOREVER
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Behind the scenes at the @Patou Fall Winter 2026 show with Lead Makeup Artist Janeen Witherspoon. #MAKEUPFOREVER
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MAKE UP FOR EVER. Say it loud. Say it confident. Jeanne Friot FW26 “AWAKE” Show. #PFW #MAKEUPFOREVER
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Color. Texture. Attitude. Backstage energy at the Jeanne Friot FW26 “AWAKE” show. #PFW #MAKEUPFOREVER
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Behind the scenes at Jeanne Friot FW26 “AWAKE” with Lead Makeup Artist Florence Teerlinck. Her vision. Her story. The art that brought the show to life. #PFW #MAKEUPFOREVER
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Applied backstage. Revealed on the runway. Our products in action at the Jeanne Friot FW26 “AWAKE” show. #PFW #MAKEUPFOREVER
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Backstage moments. Runway energy. Go behind the scenes of the Jeanne Friot FW26 show with lead makeup artist Florence Teerlinck. #PFW #MAKEUPFOREVER
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Artistry wrapped up for the season. Give bold. Give artistry.
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Discover how imagination meets color with our brand new Artist Color Palette, designed for seamless creativity and effortless blending. Allowing you to master every look, from subtle to expressive, this palette unlocks every shade of your creativity. #MAKEUPFOREVER
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The new Artist Color Cream is here to open a new chapter of artistry. Inspired by our creative DNA, it adapts to every impulse and expression. Makeup becomes your playground. #MAKEUPFOREVER
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Come backstage at @ThomBrowne SS26 with lead MUA @isamayaffrench using our new Artist Color Palette and HD SKIN Full Cover Concealer to create a luminous base and shimmering silver looks. #MAKEUPFOREVER #PFW
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Come behind the scenes of #Blumarine SS26 Fashion Show in Milan with lead MUA Patrick Glatthaar. Video: Lucidi Studio #PFW #MAKEUPFOREVER
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Go behind the scenes at The Locker Room: the SS26 Runway Show by @Lacoste. The vibrant orange lip look was created using our new multi-use Artist Color Palette and cult-favorite Super Boost Lip Gloss in the shade Crystal. Video: Life On Venus #PFW #MAKEUPFOREVER
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When beauty and fashion walk together, contrasts spark. From delicate precision to bold disruption, every look echoes the runway’s energy of the #Zomer x #MAKEUPFOREVER collaboration for PFW SS26. #PFW #MAKEUPFOREVER
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Backstage, every scattered gloss and palette becomes more than a tool, an act of self-expression in the #Zomer x #MAKEUPFOREVER collaboration for PFW SS26. #PFW #MAKEUPFOREVER
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Two voices, one playground. In collaboration with #Zomer, #MAKEUPFOREVER made a bold statement at the SS26 Paris Fashion Week, with our new Artist Color Palette taking center stage and stealing the spotlight. #PFW #MAKEUPFOREVER
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