Fẹ́mi Fálọdún
@Hephef
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Most likely reading, writing or speaking somewhere. Marketer & Comms Consultant. Work: @ID_Africa @bhmng @BHMQomms. Alum @LUMSMarketing, PhD candidate @KBS_Kent
Lagos / London
Joined July 2009
"At worst, one is in motion; and at best, reaching no absolute, in which to rest, one is always nearer by not keeping still." - Thom Gunn
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Some of the amazing minds lighting up #NECLive2025! Watch the energy, the conversations and the moments that are shaping the future of Africa’s creative economy. #neclive2025
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The hosts with the most! Compere and TV producer Tee A and renowned TV host and filmmaker Bolanle Olukanni had us all entertained every step of the way during #NECLIVE2025 . Amazing job 👏
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Behind the scenes where the magic gathers before it hits the stage — NECLive 2025’s power players are all gathered in pre-game mode, and the Green Room is buzzing. The minds shaping #NECLive2025 are warming up backstage with a vast wealth of ideas loading✨️
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Founder & CEO of X3M Ideas, Steve Babaeko gave us quite the gist as he spoke about working with legendary compere and host for this year's #NECLive2025 event, Tee-A for the first time.
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Our guests are making #NECLive2025 unforgettable! Inspiring conversations, powerful ideas and moments you don’t want to miss. #neclife2025
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Industry leaders in the room! Catch @Steve_eko and @Cols_O LIVE as they discuss the path to industrialization at #NECLive2025.
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Tomorrow, Fri, 28 Nov is NECLive 2025. In this short article, I wrote about the promise and problems of Africa's entertainment industry, why @necliv matters, and why creatives will save humanity from the dangers of AI. https://t.co/CTwhxJUl7i
linkedin.com
Tomorrow, Friday 28 November is NECLive 2025, West Africa's largest annual gathering of creative industry stakeholders. I have been involved in the project as a team member and lead since its second...
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Check out my latest article: The OMOLUABI-AWARE Framework: Bridging AI Ethics and Sustainability Communication https://t.co/Kk8nJo0VKi via @LinkedIn
linkedin.com
As Africa rapidly embraces artificial intelligence across its media, marketing, and communications landscape, we face a critical question: Will we be passive consumers of AI ethics frameworks...
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New white paper alert 🚨 How should we think about AI ethics/governance for media & communications professionals, creators and content consumers? This white paper proposes a model rooted in traditional African philosophies. Get it here: https://t.co/3xcNlIhN3H
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Heineken Beverages International and the city of Dar es Salaam today announced plans to host an end-of-year beer carnival this December.
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Heineken Beverages International and the City of Dar es Salaam today announced plans to host an end-of-year beer carnival this December, in line with Heineken’s core values of joy, true togetherness and community.
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Heineken Beverages International and the City of Dar es Salaam today announced plans to host an end-of-year beer carnival this December, in line with Heineken’s core values of joy, true togetherness and community while also spotlighting Dar es Salaam’s emergence…
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Love it!
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Beyond rap, we also need to teach people how to consume, process and interpret information in everyday life, especially digital media content. Lack of media literacy is one of today’s biggest social problems globally.
Man, we might need a “how to listen to rap music” guide book. Or App. It’s getting scary.
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This is surreal. What a blessing!
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26% of marketers plan to cut ad spend on X in 2025 - Kantar. Not surprising if only 4% of marketers believe X provides brand safety. Although, Twitter was never really a top destination for marketers' ad budgets, compared to Google, Meta etc. https://t.co/yJZpBpLf5P
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An example of the ethical concerns around the application of AI in the entertainment business. Musician charged with fraud for allegedly earning $10 million by using bots to inflate streaming numbers, with some of the music generated by AI. https://t.co/lB0GNXzRa4
arstechnica.com
Feds say it's the first US criminal case involving artificially inflated music streaming.
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