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Brad Stulberg Profile
Brad Stulberg

@BStulberg

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Current project: excellence, greatness, and satisfaction in a chaotic world. Pre-order my new book ⬇️

Joined August 2011
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@BStulberg
Brad Stulberg
7 days
I wrote a new book. It’s called The Way of Excellence. It’s the culmination of a decade of research and commitment.
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@BStulberg
Brad Stulberg
46 minutes
You only spend a minute on the podium. The promotion celebration lasts a week. The gallery showing an evening. The publication is a day. Nearly all your time and energy goes into the process. That’s where life is lived. The will to win has to come after the curiosity and
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@BStulberg
Brad Stulberg
1 hour
I put together this chart a little while ago and I think it's instructive. Hustle culture and all the performative greatness bros (and sisters) absolutely gave working hard a bad name. But some of the most excellent and fulfilled people I know work very, very hard.
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@BStulberg
Brad Stulberg
1 hour
The key thing here: hustle culture is often shallow, gimmicky, and obsessed with results. It burns bright and then burns out. Genuine high performers work extremely hard but they also recover and learn to identify with mastery more than results and find fulfillment there.
@can
can
10 hours
hustle culture gave working hard a bad name but one thing you quickly realize when you meet your heroes is how much they work. most people you admire, especially in creative or artistic fields, are output machines. just churn stuff out. day in and out. there’s very little genius.
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@BStulberg
Brad Stulberg
15 hours
I didn’t anticipate this resonating so much—but it’s great that it does. If you want to go deeper, check out the new book, which is where this is from. I’m giving away some great bonuses—including a 90 minute masterclass and workbook—if you order now.
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wayofexcellencebook.com
Featured Books Explore our most celebrated works, with ‘The Way of Excellence’ leading the collection. Each book is thoughtfully curated to inspire and empower. Shop at Barnes & Noble, Amazon, and...
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@BStulberg
Brad Stulberg
1 day
When you identify with the work and find fulfillment in the work and make the ultimate goal getting better, the results tend to take care of themselves. Best at getting better. Process over outcomes. Dig where your feet are. It requires a gentle yet firm persistence.
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@BStulberg
Brad Stulberg
1 day
A simple way to bring this mindset to life: make a practice of coming back to the work itself. After big wins or tough losses, give yourself a set amount of time to celebrate the victory or grieve the defeat, but then return to doing the work instead of thinking about it.
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@BStulberg
Brad Stulberg
1 day
It’s also important to acknowledge that better can mean multiple things at the same time:. It can mean performance and objective measures—deals closed, weight lifted, miles run, awards won. But it can also mean character—becoming kinder, stronger, wiser.
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@BStulberg
Brad Stulberg
1 day
When you shift your mindset from "I want to be the best". to. "I want to be the best at getting better" you become more resilient to both success and failure. You learn from each and then get back on the path. You avoid the emotional roller coaster that comes with worrying.
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@BStulberg
Brad Stulberg
1 day
With failure you become so disappointed, so caught up in comparing yourself to others, that you get overwhelmed and give up. You step off the path early and sacrifice so much potential.
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@BStulberg
Brad Stulberg
1 day
Success and failure both have their trappings. With success you suffer from the arrival fallacy, from the emptiness that comes with realizing achievement doesn’t actually lead to lasting fulfillment. It doesn’t fill the holes we all have inside.
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@BStulberg
Brad Stulberg
1 day
This study mirrors my post from yesterday, so I figured I'd go a bit deeper. It’s a mindset all the greats share and it’s crucial to their success:. Don’t worry about being the best. Worry about being the best at getting better.
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@BStulberg
Brad Stulberg
1 day
A study with over 70K people found those who obsess about being the best have much worse outcomes than those who are focused on being the best at getting better, and who define success on their own terms.
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@BStulberg
Brad Stulberg
2 days
Don't worry about being the best. Worry about being the best at getting better. Being the best is ephemeral; you either get it or you don’t, and then what? But being the best at getting better—that right there is a commitment to mastery that lasts a lifetime.
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@BStulberg
Brad Stulberg
3 days
Do not outsource the things that make you feel alive to machines.
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@BStulberg
Brad Stulberg
4 days
RT @stevemagness: How do you navigate discomfort? .How do you handle the voice telling you to quit?. New podcast that goes deep on tools th….
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@BStulberg
Brad Stulberg
4 days
The hustle-culture greatness types that dominate the internet tell you that everything is about grit, toughness, suffering, and being serious all the time. It’s the David Goggins approach to greatness. No doubt, there is a time and a place for that. But actual greatness
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@BStulberg
Brad Stulberg
5 days
Discomfort is like an alarm. Sometimes it signifies a real danger. But often it’s a false alarm. It’s important to be able to delineate between the two, and to have tools for turning down the alarm when it’s not a real threat. “Excellence, actually,” wherever you get your pods!
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@BStulberg
Brad Stulberg
6 days
RT @edbatista: Ordered! Brad's a friend, so I'm hardly an unbiased reviewer, but I've learned much from his work over the years and will be….
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@BStulberg
Brad Stulberg
6 days
there is no secret.
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@BStulberg
Brad Stulberg
6 days
RT @katkennedyVC: Very excited about this book! @BStulberg has a gift of distilling wisdom into actionable frameworks. I’m a big fan of him….
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