Scalloped trims for the win 🏆
@terannhilow
wears our classic black Geneva set, boasting the perfect blend of sensual sheer and intricate embroidery.🪡
Click the link to shop.
You know her name💁♀️✨
Indulge in the epitome of luxury and sophistication with our iconic Marseille set.
As seen on Ellie Jayne🔥
Click the link to shop.
Singles’ Day GIVEAWAY: Win lingerie for you and a friend👭🎉
To win:
1) Like this post
2) Follow
@Bluebella
3) Tag your friend and make sure they follow us too
4) Extra entry if you share!
Click the link to shop.
Elevate your spring layering game with our Everyday styles. Take a cue from the stunning Amy Owen and style the Tori to perfection.
Shop now via link and let Bluebella be your chic, versatile lingerie. 💕
#SpringLayering
#LingerieLove
A flower-powered vision, the Mirabel set is a boldly feminine design that transcends seasons with its timeless appeal.
Get it now in our Summer Sale, up to 50% OFF🖤
Styled here by Blithe Saxon🔥
Click the link to shop:
🔥Trending NOW🔥
Discover styles that the BB community is obsessed with🫶
Claire Stone in Ophelia🖤
Angelica Buffolo in Cassandra🖤
Nico Apigo in Marseille🖤
Romy de Grijff in Monet🖤
Click the link to shop:
Be a vision of floral-inspired elegance in Alula🌸
Psst! You can get it now in our Summer Sale, with styles up to 50% OFF☀️
Seen on Mehr Anand🔥
Click the link to shop:
Coachella round-up 🎡
Our LA faves are rocking their Bluebella fits! 💃
And for those of you who still want to add some festival flair to your wardrobe, shop here:
#CoachellaStyle
#FestivalFashion
#LAStyle
Offering a masterclass in intricate embroidery, it’s easy to see what makes the Marseille set the absolute bestseller.
As seen on
@hollyjadepeers
🖤
Click the link to shop.
A classically feminine look with a dose of structural charm: say hello to the stunning Cassandra body.✨
As styled by the fab Beckie Adams.
Shop Cassandra here:
The glamorous Ophelia body is distinguished by intricate embroidery, bringing a note of pure opulence to your Valentines lingerie edit✨
Click the link to shop the Valentines collection.
Lingerie styles too good to hide🤩 The stunning
@victoria
looks flawless in Bluebella best sellers Orla body, Marseille set and Marisa set.
Click the link to shop.
Discover uncharted realms of sensuality in the bestselling Marseille set, starring our muse Jen Ceballos
@endlesslyloveclub
❤️
Click the link to shop Bluebella Icons.
Pleats, please 🙏… Our Matisse set’s daring open design and fluid mesh fabric that flows with you as you wear it, allowing a more sensual self-seduction.
Click the link to shop.
Whenever coverage is surplus to requirements, experiment with the alluring structure of the Sapphira set🤍
Worn here by
@acaciaa
.
Get the Sapphira set in our Black Friday Sale, up to 50% off!
Click the link to shop.
The charming Monet catches the eye with its sheer structure, highlighting the minimal yet intricate floral embroidery that adorns it🖤
Seen here on Sachi Patel😍
Click the link to shop.
Take things up a level in the Lotus harness set. Whether you’ve got an exciting plan that lies ahead or just fancy some roleplay… No one has to know… 🤫🖤
Click the link to shop.
The stunning Kara Mae Royster basking in the sun in our best-selling Rowan Bustier.
The perfect underwear as outerwear look to hit the Coachella arena in ☀️✨
Shop Rowan here:
This season, go green 💚
We can’t get enough of Ella Orten in the gorgeous Rafaela set in lush green
Click the link to shop now and refresh you lingerie edit:
Pink or red? An impossible decision to make when it comes to our Valentina set. Take the look even further with matching hosiery this Valentine’s Day 🧡🩷
Click the link to shop.
We’ve got colours on our mind💐🌈🍭
What’s your favourite lingerie colour?
Isabelle Miller in Rafaela
Rachele Owiti in Calista
Angelica Buffolo in Valentina
Lauren Black in Calista
Click the link to shop:
Drenched in striking red, the Catalina commands attention with its exquisite design and luxurious details❤️
As seen on
@morgyd
🫶
Click the link to shop.
With romance and femininity at its core, it’s easy to envision the gorgeous Maia set at the top of your lingerie wish list🖤
Worn here by the stunning Ellie Jayne😍
Click the link to shop.
Fresh drop: New-Season Sensuality 🌿 Even more styles have been added to our spring/summer collection, including new colourways of iconic styles. 🔎Carla, Catalina, Marisa, Trinity, Leonora, and more.
Click the link to shop.
Versatile bodysuits and sets, worn by
@victoria
who gives us a taster of how to style the Bluebella collection with three gorgeous looks 🖤 🧡
Tap the link to shop.
Mesmerising embroidery adorns the Rafaela set, as worn here by
@hetall_patell
. Shop our bridal edit of elegant white lingerie for you or a special someone now 🤍
Click the link to shop.
🔥Trending now: Back to black🖤
Discover the timeless appeal of black lingerie with these sleek sets.
Ginney Noa in Ophelia
Alessia Hodgson in Alessia
Madara Henina in Aria and Marseille
Mimi Almighty in Alessia and Lotus
Tap link in bio to shop.
The ultimate power piece 💪 our Karolina basque, worn by
@araquel
.jpg is crafted with directional straps to shape the silhouette in all the right places.
Click the link to shop.
Valentina… Mariane… Cristabel… Pick your favourites ahead of Valentine’s Day. Jen Ceballos (
@endlesslyloveclub
) returns to showcase our standout collection.
Click the link to shop.
A firm favourite amongst all, the unmistakable Marisa set is worn here by
@kisseszhu
. The icon boasts intricate floral embroidery, showcasing expert craftsmanship. It’s all in the details 🪡
Click the link to shop.
Did someone say restock? Our gorgeous Calista set is back. It’s popular, so get it before it’s gone 🫶
As worn by
@lovekatiecole
Click the link to shop.
Whenever you need impact to outweigh coverage, turn to the Aria wired body – a lasting impression is a guarantee when wearing this state-of-the-art design🔥
Click the link to discover the Provocative Edit.
Staying in doesn’t have to be boring when you’ve got the Valentina set to play with.
@amandabransgrove
wears hers with a simple white shirt… How would you style our Valentina set? 🩷
Click the link to shop.
Let your pastel obsession start with our gorgeously hued sets🌸
Which one is your favourite?
Sachi Patel in Marseille pearl pink
Vivian Eyoephraim in Alula blue
Ellie Jayne in Tori purple
Click the link to shop:
Understatedly luxurious, the Irena set is perfect for bringing a sensual edge to every day and night🖤
As seen on
@diannavardanian
😍
Click the link to shop.
Grabbing the attention of lingerie lovers with its intricate, petal-inspired embroidery, the Beatrix set fuses elegance with provocation in a masterful fashion💙
Click the link to shop all new arrivals.
Getting ready for your big Greek holiday, Bluebella style😎☀️
It’s safe to say we’re obsessed with this boho look by Kezia Rose Cook, featuring our Irena bra🤍
Click the link to shop this and other summer-ready styles.
A Bluebella icon worn
@cdenisaaa
who stuns in our bestseller Ophelia bodysuit. Dress it up or wear solo… it looks great either way 😍
Click the link to shop.
Delicate bridal lingerie for your big day… Elegant, artful embroidery adorns the beautiful Rafaela body 🤍
Worn here by:
@brunna
.teixeira_
@carablack89
@kisseszhu
by
@remyonline
Click the link to shop.
Just a few days left until Coachella, and we’re buzzing 🐝
Want to make sure your look doesn’t go unnoticed? Go for underwear as outerwear, featuring Bluebella 🌟
Click the link to shop:
The details on the Carla set are unmatched. From the BB logo embellishment to the floral embroidery and strappy design, you could stare for hours 🫣
Tap the link to shop.
Look who’s back!
The icon Marisa steals the show with a beautiful, floral embroidered design. It’s one of our most popular styles, so snap it up quick before it’s gone again
Click the link to shop.
Meet the perfect addition to your lingerie wardrobe: the showstopping Rae set in black🖤 Get it now at 50% off in our winter sale!
Click the link to shop.
☀️Summer SALE steals, as seen on you☀️
Jade Mariel in Gabriella – 30% OFF!
Zhuodan Gao in Calypso – 50% OFF!
Laura Henney in Rafaela – 30% OFF!
Anastasia Gotovtceva – 40% OFF!
Click the link to shop the sale:
Lilly by name, Lilly by nature. Presented in a beautiful pastel blue colourway, this piece is perfect for a spring refresh to your lingerie collection. 💮
Click the link to shop:
Embrace lace with these fiery styles from our Provocative collection🖤
Styles featured: Nova, Sapphira, Emerson, and Carla.
Tap link in bio to shop the Provocative collection.
Embrace the fusion of contemporary style and timeless elegance as you indulge in the Emery set which effortlessly transcends fleeting trends✨🖤
As seen on
@morgyd_
😍
Click the link to shop.
Emery US TW
The beauty of the Adeline set lies in its perfect balance of subtlety and elegance⭐
Get it now in our Mid-Season Sale at 50% off🤑
Styled here by
@georgwhite
.
Click the link to shop.
When in doubt, wear all black💁♀️
The Ocean body is perfect for styling with your festival looks this summer☀️
Worn here by the gorg Cara Black🔥
Click the link to shop:
The seductive Simone set is certainly not one for the fainthearted. This openly provocative collection consists of several striking pieces, covering your silhouette with a minimal amount of straps🔥
Click the link to shop the provocative edit.
⚠️NEW sets on the block⚠️
If you’re looking to hit refresh on your lingerie edit, look no further than our new arrivals.🔥
Click the link to explore new styles: