TAMIreland
@TAM_Ireland
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Providing precise viewership data and promoting the power of television with a commitment to excellence, vision & adaptability.
Ireland
Joined June 2012
Our panel discussion underway at the TAM TV Showcase hearing what TV advertising delivered for Brady Family, NBI , McDonalds and Guinness
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The TV Showcase 2025 is coming! We’re celebrating the TAMI Awards winners who used TV to cut through the noise. Plus: a Q&A with Darren Smith, CEO of Kite Entertainment (The Traitors, Gogglebox Ireland) on brand partnerships & hit-making TV. Register at
tamireland.ie
View On Demand
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What a day was had at the TAMI Awards 2025! All our shortlisted agencies, alongside broadcasters and clients had an amazing day celebrating the effectiveness and power of TV. Congrats to all our winning entries and our Grand Prix winners National Broadband Ireland and @zenith.
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The concept of "number of viewers per view" (VPV) in video content refers to the average number of individuals watching a piece of content for each reported view. https://t.co/pgvHm4ltpH
tamireland.ie
The concept of "number of viewers per view" (VPV) in video content refers to the average number of individuals watching a piece of content for each reported view. Learn more here
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Don't forget-the TAMI Awards deadline for all entries is WEDNESDAY March 19th at 5pm. It’s time to hit SUBMIT and get those entries in! https://t.co/xRee3WcXV8
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Delighted to have @rshotton speaking at our Long Lunch today. He's bringing us through numerous Irish behavioural science studies that he conducted with @REDCResearch that show the strength of TV
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The Long Lunch 2025 with the fantastic @rshotton. Over lunch Richard will discuss the world of behavioural science & how it relates to advertising. He will also present new Irish research showing how relevant behavioural science is for Irish brands https://t.co/3ZVas04laM
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Our broadcaster panel is now up on running at our TV Showcase @RTEMediasales @skymediaIE @VMSolutions_ @Channel4_Sales . Chatting about the power of great video content and the moments of connection that broadcaster content delivers
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Super crowd here for our TV Showcase this morning. If you can't be here you can view it as live on our website later this week!
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Our TV Showcase next Wednesday is now completely booked out. Please email eimear@tamireland.ie if you would like to be added to the waiting list. Likewise if you have a place reserved and you can no longer attend please send us an email. https://t.co/WqXSxAtb99
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A reminder that our "Introduction to TV" training session takes place this Wed via zoom. You can register your spot here
tamireland.ie
TAM Ireland and the Institute of Advertising Practitioners in Ireland (IAPI) have teamed up to create a training workshop which will provide participants with a really good grounding in the essenti...
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The TAM TV Masters Training will open soon for our Autumn session of learning. Sign up for updates here
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The truth about youth! In an updated deck we give you the top facts you need to know about young people today and their TV & video habits-what they are watching, on what device and for how long. You can access the charts via the client portal our website
tamireland.ie
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“TAM Ireland is one of the best run services we have reviewed in recent years” Read the full results of the independent end-to-end audit of the TV audience measurement service
tamireland.ie
TAM Ireland recently engaged TAM Auditors 3M3A Global to conduct a full end-to-end audit of the TV audience measurement service provided by Nielsen. Get a full breakdown of the findings here
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And the big one, the winner of the TAMI Grand Prix and winning €100,000 worth of TV airtime is Boots with @emc_ireland for the campaign Boots Gets Ready With TV & TikTok Live!
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We are delighted to award the TAMI for AV Planner of the year to someone who has made a significant contribution to their business and to the industry as a whole. Congratulations to Carol Holmes from @dentsuIE
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