The studies we have thus seen from third parties have all said traffic from Google Search to websites has declined a lot since AI Overviews came out. But we have a new study from Chartbeat that says...

Google's John Mueller replied to a lot of the hype around all GEO, AIO, AEO, etc topics floating around the SEO space. John said on Bluesky, "The higher the urgency, and the stronger the push of new...

Google Search started to roll out the age verification that it said it would begin doing a couple of weeks ago. Yes, it is not just YouTube, it goes across Google Search ads too, as we reported back...

Google recently launched the preferred sources for top stories within Google Search. But there is no way for publishers to know how many of their readers selected their website as a preferred source....

Google is testing adding a "loyalty benefits" section to the merchant/retailer knowledge panels. This would show on the right side of the page, under the description of the retailer.

It looks like Microsoft Copilot, formerly Bing Chat, is using Google Maps reviews for its local AI results. It also links directly to the Google Maps business profile listing when you click on the...

Here is a photo from Dii Pooler of a book she put together named Nik's PPC Toy Box: The Adventures of a Future PPC Strategist. She shared this photo of her holding it on X and wrote

Fabrice Canel from the Microsoft Bing team said that search engines, like Bing, have "limited visibility" into the conversions after the click from AI search and it is up to the SEO community to...

Google Ads is reportedly rolling out a new cost toggle in the Performance Max reporting to show you the share of cost for each channel within your PMax campaigns.

An SEO consultant posted on LinkedIn that one of his websites saw a 50% decline in traffic in a two week period. This was due to the site being hacked, content being injected and Google indexing that...

OpenAI updated its ChatGPT iOS app to let you select Google Maps instead of Apple Maps as the maps provider for local results. I am told this is new as of the past week or so.

Google is now experimenting with keyboard shortcuts to the overlay menu in the AI Overviews within Google Search. Rajan Patel, VP, Engineering for Google Search, said this is just an experiment.

Here is a photo of Stan, the Google dinosaur, all set up for the summer BBQ. We've seen a similar set up years ago, with Yoshka enjoying it as well. But this time it is just Stan, with the beer hat no

Google has launched the Preferred Sources top stories feature fully in the US and India, after testing it in Search Labs for a bit over six weeks. As I said then, this is a nice feature for publish...

Google Ads has added the gender exclusions feature for Performance Max campaigns. This was previously announced last week and is now showing up in the Google Ads interfaces for advertisers.

Google and Bing are busy testing changing the search results snippets title. In one case, Google is expanding the title of the search result on mouse hover. In another case, Google is testing...

Google has removed some of the restricted countries from the list of countries not allowed to serve Dating and Companionship ads. Specifically, Google removed Bangladesh, Sri Lanka, Nepal, Pakistan...

Google announced it has new AI and large language models to fight invalid ad traffic or as Google calls it "IVT." Google explained they have used AI for a long time, but they had some breakthroughs...

We know Google has a Googler Orchestra and we've seen them perform. But here are some videos and photos of them practicing. I found some more on Instagram.