❜embed
@mbdtheworld
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Make your wallet, agent or social app feel more personal with AI powered recommendations. Incubated @a16zcrypto CSX'23
Ether
Joined July 2022
We're powering personalized feeds in the Base app Jesse Pollak said it yesterday: feeds increase transactions by 5x Here's how we built production infrastructure for personalized web3 in 2025 and how we'll be scaling in 2026👇
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Let users prompt their algo.
@DCinvestor keep getting anti immigrant public transit dangers (nyc), geolocation seems heavy influence i really just want to say, in plain English, “don’t show me murder or assault”, “hide viral videos” etc also, like me just plainly influence the algorithm: “I’m interested in finance”
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Super engaging Prediction Markets Feeds powered by market based algorithms like the ones behind TikTok, Instagram and X are coming sooner than you think! - they will 10x engagement - they will 5x current volumes - biggest impact will be in low liquidity markets that were
The thesis for Prediction Markets is simple: The way Instagram and TikTok created a feed of curated algorithmically chosen 'content', Prediction Markets will eventually be a curated, algorithmic feed of 'trades' We will be pricing truth at a global level for the first time
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Feeds should be custom
my feed was getting better for a minute, but it is now radically regressing to slop. seems like there was an algo change i just want crypto and markets info, news, and some consumer tech / video game / fitness / cooking content, but i have no reliable way to express these
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Beautiful craft
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Coinbase is pushing Social in a major way going into next year The integration of tokens and content is IMO one of the juiciest new directions for blockchain I have to think Zora is number 1 in this vertical and isn’t giving up the lead any time soon Big trend for 2026 IMO
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2026 we're locked in
We're powering personalized feeds in the Base app Jesse Pollak said it yesterday: feeds increase transactions by 5x Here's how we built production infrastructure for personalized web3 in 2025 and how we'll be scaling in 2026👇
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MBD made significant strides over 2025: - Powered personalized feeds in the @baseapp - Processed 100M API calls in partnership with AWS - Expanded coverage to Polymarket, Zora, and more - Created 2000+ algos (40x increase) With much more to come in 2026. 👏
We're powering personalized feeds in the Base app Jesse Pollak said it yesterday: feeds increase transactions by 5x Here's how we built production infrastructure for personalized web3 in 2025 and how we'll be scaling in 2026👇
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Web3 solved hard technical problems: • Trustless execution • Permissionless composability • Verifiable ownership But we haven't solved basic UX problems. Users still can't find what matters to them. That's not a blockchain problem. It's an intelligence problem.
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Above all, we're live in @baseapp. Building alongside one of the strongest consumer teams in this space has been the highlight of our year, and we're extremely proud to have been part of this journey of innovation. https://t.co/YJ7xI51DcN
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We've been revamping our documentation and no-code feed builder multiple times, so that building algorithms and calling feeds through ❜embed is smoother than ever. And honestly it is just the beginning. We have learned so much. https://t.co/6P4MCoR7dV
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This translates into real adoption and we're ready to scale: > 2,000+ live algorithms (vs. 50 at start of 2025) > 650+ developers (vs. <200 in Jan 2025) > 65% MoM growth (sustained, not spiky) > Approaching 100M API calls
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We expanded our coverage to the fastest growing onchain assets: - Polymarket: 100% market coverage (alpha) - Zora: 100% token coverage (public beta) - Farcaster: solved the hardest personalization problem—high-velocity social feeds https://t.co/6P4MCoRF3t
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In 2025, we partnered with AWS to build enterprise grade infra: • 100M API calls (while still in beta) • high availability, low latency • hrivacy-preserving design AWS featured our approach on their official Web3 blog 👇 https://t.co/KXGWXeYdpF
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In Q4, leading projects now understand: personalized experiences aren't just nice to have, They're critical infra. Base app, Metamask, Phantom, Rainbow, All are building feeds for onchain assets and actions. We're building the intelligence layer to power them.
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If anyone needs based onchain asset feeds simply visit getembed dot ai
TLDR of the past three months: everything is becoming an everything app
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