With the approval of the historic House settlement, real NIL dealmaking will deliver more impact than ever. Introducing Learfield Impact — combining our People, Content, and Technology resources to strengthen NIL opportunities for student-athletes, partner schools, and brands.

A new look for the Salem @RidgeYaks 🐃💙 Designed by our Learfield Creative team, this rebrand draws on the rugged beauty and resilience of Southwest Virginia, where the mountains meet grit and heart. #LearfieldCreative #SalemRidgeYaks #SportsBranding

Hoosiers get it done! ❤️🤍 @IndianaFootball's game-winning TD vs Penn State had Memorial Stadium rocking and Don Fischer’s call made it even better 🎙️ ⁠ #CallOfTheWeek #IUFootball #Hoosiers

A scalable content engine for every campus. The Creator Model from Learfield Studios powers student-athlete storytelling, sponsor activations, and measurable partner value. Read how 8 schools are using it now. https://t.co/TAW4i20CbK #FanEngagement #ContentStrategy #NIL

“It’s constant exposure for a brand — but it’s also an emotional connection.” ❤️ Our SVP, Allison Fillmore, joined the Razorback Daily Podcast to share insights on the Razorback Stadium naming rights opportunity and what makes it so special for partners. 🎧 Listen:

🏀 New look at Mizzou Arena! @CentralBankMO and @mpix logos now shine on Norm Stewart Court, celebrating local partnerships that fuel @MizzouAthletics pride. Debuting Nov. 3 (WBB) & Nov. 7 (MBB) 💛🖤 🔗 Learn more: https://t.co/CQ1HggX2qW #Mizzou #TigerPride #Learfield

Our partnership with @GoArmyWestPoint continues through 2036. Together, we’re driving innovation, revenue growth, and fan engagement through solutions like Fanbase and Fan365. The renewal also extends Army’s relationship with @SIDEARMSports and its new mobile app experience.

We’re teaming up with @Uber to elevate the college sports experience across nine major programs: 🏫 Arizona @AZATHLETICS | Illinois @IlliniAthletics | Michigan @UMichAthletics | Minnesota @GopherSports | Ohio State @OhioStAthletics | Purdue @PurdueSports | Texas @TexasLonghorns

From NIL to media rights and revenue sharing, the college sports landscape is evolving fast. Our CEO Cole Gahagan @ColeG13 joins Abe Madkour of @SBJ to preview the Intercollegiate Athletics Forum, Dec. 9–10 in Las Vegas. 🎥 Watch now and join the conversation:

Our President of Brand & Marketing, Cory Moss @czmoss, spoke at the @NABAInc Atlanta Conference, joining leaders who inspire and empower professionals to reach new heights. Proud to see Learfield represented in conversations that drive inclusion, leadership, and growth.

New partnership in Queens 👏 @StJohnsRedStorm adds @StarrCompanies as an official sponsor, featuring on-court logos at Carnesecca Arena and MSG, plus the new “Starr Plays of the Game” series. Proudly facilitated by St. John’s Sports Properties, powered by Learfield 🔗 Learn

Overtime, magic in Dallas! 🐴 SMU @SMUFB takes down Miami with a game-winning TD, and Rich Phillips (@RPhillipsTexas) nails the call 🎙️ ⁠ 🏈 Call of the Week #PonyUp #SMUFootball #CallOfTheWeek

Get all the action from our live feed, right here on X, provided by our @LEARFIELDAudio team!

A historic first for the Falcons 🏈 @AF_Falcons x @USAA expand their partnership with new on-field branding in Falcon Stadium, debuting today (Nov. 1) vs Army on @CBSSports. Learn more: https://t.co/KNedPlgitk #AirForceAthletics #USAA #CollegeFootball #FlyFightWin

Colleges are turning football fields into prime ad space, and Learfield is leading the charge. We’ve brokered 30+ on-field logo partnerships nationwide and are preparing for the next frontier: jersey patches. Read more from CEO Cole Gahagan @ColeG13 at @Bloomberg ⬇️ 🔗

New look for Panther hoops 🏀 Bank Five Nine expands its partnership with @MKEPanthers to debut its logo on the UW-Milwaukee Panther Arena court. Catch it in action Nov. 3 when the Panthers face Hampton University. Learn more: https://t.co/B0bA6rJTUh #PantherPride

Beyond the game 🎥📷 @TexasLonghorns, in collaboration with @Learfield, debuts “Texas & Os”, a first-of-its-kind talk show featuring Longhorn student-athletes and coaches. 📷@LonghornNetwork digital channels. 📷 https://t.co/CPSipwejPU #HookEm #TexasLonghorns #Learfield

Having some fun with @caleb_downs2 and @Brutus_Buckeye, brought to you by @DoorDash and @OhioStAthletics Produced by our own Learfield Studios team! #GoBucks #CollegeFootball #OhioState #doordash

A trip down memory lane  Michigan Made Episode 4 -> https://t.co/kio7hBN3U6   #GoBlue | @UMCreditUnion

It's time to go Baseline to Baseline with @cristin_cline, brought to you by @StateFarm 🗣️🏐

🏈 Call of the Week 🏈 @AlabamaFTBL wins it at the wire! Chris Stewart (@CStewartSports | @UA_CTSN) with the call of the Crimson Tide’s game-winning TD vs South Carolina 🔥 #CallOfTheWeek #RollTide #BamaFootball #SouthCarolinaFootball #Gamecocks #Learfield