Ctr for Generational Kinetics: Research | Speaking
@GenHQ
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CGK is the #1 Gen Z and generations research, advisory, and speaking firm. 700+ clients. 70+ research studies; 1 goal = unlock the potential of EVERY generation
Leading research around the 🌎
Joined December 2010
Can your #Instagram influence sway #consumers to your cause? Insights from Eman Pahlavani, #BeyondMeat, @jasondorsey, #McDonalds, and more - https://t.co/jCNIbHi6Qc
#influencers #socialmedia #GenZ #KylieJenner #McDonalds
foodinstitute.com
Six months into the Kim Kardashian Chief Taste Consultant experiment for Beyond Meat, the stock is trading lower than ever. In today’s truth- and value-centered market, do influencer endorsements...
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Congrats to #Envestnet on the release of their new research study! 🎉🎉🎉 So many great findings & discoveries to advance #financialservices and help individuals achieve their financial goals! ⚡️ Check out the study below!👇 @ENVintel @maryedugan @jasondorsey #money #investing
Investors crave a unified, humanized digital experience in managing their financial lives. Jointly with @jasondorsey, we uncovered investor trends and behaviors to help guide advisors and empower their clients to achieve an #IntelligentFinancialLife. https://t.co/dUCTlY6s41
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Gen Z faces a moment of truth and learning that previous generations have faced at different life stages and across decades: what do you do with the money you have remaining in the markets and do you try to continue #investing in the future? https://t.co/p7tlsv2FXj
#Crypto #GenZ
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79% of working Americans would be interested in a job that pays the same day according to our new study with @GenHQ - sign up here to get the full study: https://t.co/r1iEhpQNHP
#paycon #OnDemandPay
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We all know that starting to save and #invest money early in life is one of the most important and consistent ways to reach long-term #financial goals (big h/t to the biggest financial friend of youth: #compoundinterest). 💯💯💯
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Young people are frequently stereotyped as not thinking enough about their #financialfuture. This is particularly true when it comes to them #saving for #retirement. But is this still true today? You might be surprised by the answer. https://t.co/R4CUeKgE55
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CGK President @jasondorsey shared @GenHQ's key #insights with the BBC into Gen Z and the growing #generationaldivide (and our mission to bridge this gap) while debunking the #myths surrounding this up-and-coming generation! Read more on our blog! 💻 https://t.co/Vqj2IxKYfr
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Kudos to our president @jasondorsey for bringing the audience to their feet! #KeynoteSpeaker
Huge congrats to @bencodental on their awesome national #sales event—and a big thank you for the standing ovation!!!! It’s inspiring to work with #leaders who help so many people. 💯💯💯 It’s even more inspiring that Benco has been doing that since 1930. Wow. 1930!! #keynote
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CGK President @jasondorsey recently shared our discoveries into Gen Z and the intersection of TikTok, talent agents, and growing brands fast. This was an exciting interview to see because we’ve been leading research on the influence of #GenZ, #socialmedia & #brands since 2016!!
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Gen Z has experienced so many #challenges and pressures at such a young age—including the tremendous social and emotional toll of the #pandemic—that it is not unexpected for them to feel a greater likelihood of #burnout and fatigue at #work. https://t.co/pwjds7LEZj
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What a sweeet, candy-filled event!!! 🍫🍭🍬 HUGE TY to @CandyUSA for an amazing national conference—I found my people (check out the Nerds photo ❤️) The response to @genhq’s new #GenZ #consumer insights was inspiring!!!! Big TY to @MarsGlobal @Hersheys & @GalerieCandy
#keynote
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Today's #leaders need to engage with Gen Z early and accurately. This engagement often starts at the intersection of #entertainment, community, and #technology, aka #TikTok. In 2021 TikTok received more traffic than Google!! https://t.co/vCUa5cxLWX
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Mobile homes have often gotten a bad rap, but now they are getting a new look as a much more affordable option during a red hot #realestate market—allowing #millennials to check #homebuyer off their list!🏠 https://t.co/RP6geaMa4o
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What happens when you combine #GenZ’s burgeoning consumer influence, social media savvy, and Hollywood’s prowess for spotting #emergingtalent: Hollywood agents finding their newest talent on #TikTok! Read our latest insights into this latest trend:
genhq.com
CGK President Jason Dorsey shares our research on the growing value of Gen Z and why TikTok is an important platform for engaging with them.
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Soooooooo 🔥🔥🔥🔥ed up!!! Just presented to leaders in 34 countries in 8 languages!!!!!!!! 🌎🌏🌍 What a start to 2022!!! I shared our new insights and specific actions to drive #innovation and #growth right now. I LOVE presenting to and working with #leaders 💯💯 #inspired
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#GenZ, the youngest generation, is finally taking the spotlight from #Millennials. In fact, Gen Z is now exerting its burgeoning influence over #lifestyle, work, technology, banking, #consumertrends, and much more. 🚀🚀🚀 Check out the full story here: https://t.co/dFMk0fl3N8
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At CGK, we believe that #generations are not a box that each of us fit neatly inside based on our birth year alone. Every generation has its own powerful indicators—not rigid definitions—of how its members may experience and respond in a given situation. #Zconomy #GenZ
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Every generation has its defining experience, these are deeply impactful moments that affect #generations and can create a lasting impact on how they view the world and their #future. CGK President @jasondorsey discussed this on Norway television. https://t.co/ZmfL1iz53w
#GenZ
genhq.com
CGK President Jason Dorsey shared our research on the pandemic as Gen Z's defining event and the impact it has had, and will have.
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