🗣️FT Strategies Director Lisa MacLeod will be speaking at the Egypt Media Forum 2025 today and tomorrow. She will join a panel discussion on ‘The Future-ready newsroom: How The media workforce will evolve’.A timely topic as journalism adapts to AI, shifting audiences and new

🔔 𝗩𝗜𝗥𝗧𝗨𝗔𝗟 𝗪𝗘𝗕𝗜𝗡𝗔𝗥 | 𝗧𝗵𝗲 𝗥𝗢𝗜 𝗼𝗳 𝗚𝗮𝗺𝗲𝘀: 𝗛𝗼𝘄 𝗚𝗮𝗺𝗶𝗳𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗗𝗿𝗶𝘃𝗲𝘀 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁 𝗳𝗼𝗿 𝗣𝘂𝗯𝗹𝗶𝘀𝗵𝗲𝗿𝘀 𝟯 𝗗𝗲𝗰𝗲𝗺𝗯𝗲𝗿 | 𝟯 𝗽𝗺 𝗚𝗠𝗧 / 𝟭𝟬 𝗮𝗺 𝗘𝗦𝗧 Gamification is reshaping how publishers engage, retain and

💡There are countless paywall solutions available today, but which one best fits your needs? We recently sat down with Bihag Karnani, Product Manager for Google's 𝗥𝗲𝗮𝗱𝗲𝗿 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗠𝗮𝗻𝗮𝗴𝗲𝗿, to explore how the tool supports sustainable growth and the future of

🔔 𝗩𝗜𝗥𝗧𝗨𝗔𝗟 𝗪𝗘𝗕𝗜𝗡𝗔𝗥 | 𝗨𝗻𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝘁𝗵𝗲 𝗣𝗼𝘄𝗲𝗿 𝗼𝗳 𝗗𝘆𝗻𝗮𝗺𝗶𝗰 𝗣𝗮𝘆𝘄𝗮𝗹𝗹𝘀: 𝗟𝗲𝘀𝘀𝗼𝗻𝘀 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝗙𝗧 𝗮𝗻𝗱 𝗼𝘁𝗵𝗲𝗿𝘀 𝟮𝟬 𝗡𝗼𝘃𝗲𝗺𝗯𝗲𝗿 | 𝟯 𝗽𝗺 𝗚𝗠𝗧 / 𝟭𝟬 𝗮𝗺 𝗘𝗦𝗧 Discover how dynamic, data-driven paywall strategies

🌟 𝗡𝗲𝘄𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗗𝗶𝗴𝗶𝘁𝗮𝗹 𝗔𝗴𝗲 𝟮𝟬𝟮𝟲 𝗶𝘀 𝗯𝗮𝗰𝗸 𝗼𝗻 𝘁𝗵𝗲 𝟭𝟭 𝗙𝗲𝗯𝗿𝘂𝗮𝗿𝘆 𝟮𝟬𝟮𝟲 𝗶𝗻 𝗟𝗼𝗻𝗱𝗼𝗻! We’re thrilled to reveal the first lineup of speakers joining us at News in the Digital Age 2026, where leading media executives, editors and

🚀 AI has become indispensable to modern newsrooms. Our latest report, 𝗧𝗵𝗲 𝗘𝗻𝗱 𝗼𝗳 𝘁𝗵𝗲 𝗛𝘆𝗽𝗲 𝗖𝘆𝗰𝗹𝗲: 𝗔𝗜 𝗮𝘀 𝗠𝗼𝗿𝗲 𝗧𝗵𝗮𝗻 𝗮 𝗡𝗼𝘃𝗲𝗹𝘁𝘆, produced in collaboration with the Google News Initiative, highlights how 24 publishers across EMEA moved beyond

🔔 𝗩𝗜𝗥𝗧𝗨𝗔𝗟 𝗪𝗘𝗕𝗜𝗡𝗔𝗥 | 𝗨𝗻𝗹𝗼𝗰𝗸𝗶𝗻𝗴 𝘁𝗵𝗲 𝗣𝗼𝘄𝗲𝗿 𝗼𝗳 𝗗𝘆𝗻𝗮𝗺𝗶𝗰 𝗣𝗮𝘆𝘄𝗮𝗹𝗹𝘀: 𝗟𝗲𝘀𝘀𝗼𝗻𝘀 𝗳𝗿𝗼𝗺 𝘁𝗵𝗲 𝗙𝗧 𝗮𝗻𝗱 𝗼𝘁𝗵𝗲𝗿𝘀 𝟮𝟬 𝗡𝗼𝘃𝗲𝗺𝗯𝗲𝗿 | 𝟯 𝗽𝗺 𝗚𝗠𝗧 / 𝟭𝟬 𝗮𝗺 𝗘𝗦𝗧 Dynamic paywalls are transforming the way publishers

📰 What news formats are German audiences engaging with the most? According to our latest research, 𝗡𝗮𝘃𝗶𝗴𝗮𝘁𝗶𝗻𝗴 𝗚𝗲𝗿𝗺𝗮𝗻 𝗡𝗲𝘄𝘀: 𝗧𝗼𝗽𝗶𝗰𝘀, 𝗙𝗼𝗿𝗺𝗮𝘁𝘀 𝗮𝗻𝗱 𝗪𝗶𝗹𝗹𝗶𝗻𝗴𝗻𝗲𝘀𝘀 𝘁𝗼 𝗣𝗮𝘆, the three most popular formats among German readers are short

🗣️ FT Strategies Director, Adriana Menezes Whiteley, and Senior Manager, Lettie Debenham, will be hosting a workshop at the 𝗙𝗜𝗣𝗣 𝗪𝗼𝗿𝗹𝗱 𝗠𝗲𝗱𝗶𝗮 𝗖𝗼𝗻𝗴𝗿𝗲𝘀𝘀 𝟮𝟬𝟮𝟱 today. The annual event gathers global media leaders, strategists and innovators to discuss the

🗣️ FT Strategies Director George Adelman will be attending the Thomson Reuters Foundation Trust Conference today and tomorrow. The event brings together experts, innovators and activists who are tackling global challenges at the intersection of media freedom, technology, law and

🔄 Across the media industry, artificial intelligence has rapidly evolved from a source of fascination to a driving force for transformation. Our latest FT Strategies report, created in partnership with the @GoogleNewsInit, demonstrates how 𝟮𝟰 𝗽𝘂𝗯𝗹𝗶𝘀𝗵𝗲𝗿𝘀 𝗮𝗰𝗿𝗼𝘀𝘀

🗣️Today, Lisa MacLeod is speaking at the Klassekampen Autumn Conference in Oslo, where she’ll explore how news publishers can strengthen reader retention and maximise lifetime value. At FT Strategies, we help publishers achieve these outcomes through our proven subscription

🔎 Our new report, 𝗨𝗻𝗱𝗲𝗿𝘀𝘁𝗮𝗻𝗱𝗶𝗻𝗴 𝘁𝗵𝗲 𝗶𝗺𝗽𝗮𝗰𝘁 𝗼𝗳 𝗻𝗲𝘄𝘀 𝗼𝗻 𝗰𝗵𝗶𝗹𝗱𝗿𝗲𝗻’𝘀 𝘄𝗲𝗹𝗹𝗯𝗲𝗶𝗻𝗴, developed in partnership with Internet Matters, explores how children navigate the online news landscape and underscores the crucial role of media literacy

🗣️ FT Strategies Director, Adriana Menezes Whiteley, and Manager, Aliya Itzkowitz, are speaking at the Press Gazette 𝗙𝘂𝘁𝘂𝗿𝗲 𝗼𝗳 𝗠𝗲𝗱𝗶𝗮 𝗧𝗿𝗲𝗻𝗱𝘀 𝟮𝟬𝟮𝟱 event today in London. The event brings together over 70 senior media technology professionals for a morning of

🎉 Congratulations to the @GoogleNewsInit News Initiative Design Sprint SE programme graduates: Adnkronos, Citynews, DPG, El Confidencial, il Post, Observador, Tuttosport, Vocento Throughout a full-day workshop at Google’s offices in central Milan, our cohort of publishers from

🇩🇪 How are German audiences navigating digital news, and what are they willing to pay for? Our latest research report, 𝗡𝗮𝘃𝗶𝗴𝗮𝘁𝗶𝗻𝗴 𝗚𝗲𝗿𝗺𝗮𝗻 𝗡𝗲𝘄𝘀: 𝗧𝗼𝗽𝗶𝗰𝘀, 𝗙𝗼𝗿𝗺𝗮𝘁𝘀 𝗮𝗻𝗱 𝗪𝗶𝗹𝗹𝗶𝗻𝗴𝗻𝗲𝘀𝘀 𝘁𝗼 𝗣𝗮𝘆, reveals how audiences in Germany consume,

🗣️ We’re delighted to announce the launch of the 𝗤𝗮𝗿𝗶𝗯 - 𝗔𝗿𝘁𝗶𝗳𝗶𝗰𝗶𝗮𝗹 𝗜𝗻𝘁𝗲𝗹𝗹𝗶𝗴𝗲𝗻𝗰𝗲 𝗳𝗼𝗿 𝗠𝗲𝗱𝗶𝗮 (𝗤-𝗔𝗜𝗠) 𝗽𝗿𝗼𝗴𝗿𝗮𝗺𝗺𝗲, a new initiative to explore the regional challenges and opportunities of AI in media, driving sustainable growth across