In crowded markets, most startups fight to be noticed but the ones that rise above the noise do something different, they turn security into a competitive edge. A secure product signals maturity long before you hit scale. It shows investors you understand risk, shows enterprises
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Early offensive security testing saves startups from expensive redesigns, panic fixes, and reputation damage. It also gives you a narrative no founder can fake: “We’ve already simulated real attacks. We found the gaps. We fixed them.” That’s the kind of confidence that closes
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