Every 📧
@every
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The only subscription you need to stay at the edge of AI. Ideas and apps: @TrySpiral @CoraComputer @SparkleApp @usemonologue
Joined September 2012
After over 100 talks with companies about AI, @NataliaZarina, head of consulting at Every, found a pattern: The gap isn't tech—it's clarity. "Most companies lack clarity, not technology." 🧵 https://t.co/Yew3qKc6PK
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You can only automate what you can clearly define—and that's the opportunity most companies are missing
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The companies winning at AI share one trait. It has nothing to do with technical sophistication. @NataliaZarina, Every's head of consulting, found the pattern after 100-plus conversations. https://t.co/Yew3qKc6PK
every.to
You can only automate what you can clearly define—and that's the opportunity most companies are missing
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One subscription. The ideas, tools, and training you need to keep up with AI. That's what Every is building—and Demo Day is a glimpse of where we're headed in 2026. More on the way.
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"If we're already taking super longevity and super intelligence seriously, why not take super wellbeing seriously?" @stephen_zerfas joined @danshipper on AI & I to talk about making life-changing meditation accessible to everyone: https://t.co/nBynTI0Cnh
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Growth rarely looks linear. At @every Demo Day, @bran_don_gell shared that Monologue now transcribes 1 million words per day, up from 1 million per month after launch. iOS sneak peek coming soon.
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Stay ahead in 2026. Join Every:
every.to
A daily newsletter on what comes next in tech. 100K+ readers.
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One subscription. The ideas, tools, and training you need to keep up with AI. That's what Every is building—and Demo Day is a glimpse of where we're headed in 2026. More on the way.
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Every's head of growth @tedescau starts every planning brief by talking into @usemonologue—no formatting, no editing, just a brain dump. Then he lets the AI interview him before drafting. The full system you can copy:
every.to
Three simple tools will save you hours—plus, the seven-step process for implementation
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Last week, the team behind @OpenAI's Codex joined us for an exclusive Codex Camp and shared their playbook for building with AI agents. @RJMarsan and @embirico on onboarding AI like a teammate, specialized review agents, and more. @kplikethebird's recap:
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Lessons from the team that built Codex and launched a number-one app with it
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Lessons from the team that built Codex and launched a number-one app with it - @every
https://t.co/diEohEuzdh
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Lessons from the team that built Codex and launched a number-one app with it
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our q4 demo day is today at noon EST! we’ll livestream everything we’re building @every for 2026. almost 1,000 people are already registered! come hang with me and the team: https://t.co/KQkEUZfvwx
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"If we're already taking super longevity and super intelligence seriously, why not take super wellbeing seriously?" @stephen_zerfas joined @danshipper on AI & I to talk about making life-changing meditation accessible to everyone: https://t.co/nBynTI0Cnh
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At our Claude Code Opus 4.5 Camp, @danshipper and @kieranklaassen fielded questions from 400+ subscribers on Opus 4.5 workflows. Here's what they said 🧵 https://t.co/fD0KnvnH6f
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Five patterns from our Opus 4.5 Claude Code Camp you can apply today
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Full essay from Natalia:
every.to
You can only automate what you can clearly define—and that's the opportunity most companies are missing
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The good news? "You are not behind." Most people haven't moved past using AI as a slightly smarter Google. The companies figuring this out aren't more technical—they're more aligned on what they're trying to achieve.
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“You can only automate something if you know what success looks like.” This is why @NataliaZarina says we’re entering the era of standard operating procedures: plain-English descriptions of how work actually gets done. Without that clarity, the enterprise license just sits
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Think of AI like training a smart intern. "To train someone junior well, you need to be prescriptive: How do you write an email? What tone do you use? What are the steps?" AI works the same way. Vague input yields vague output.
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"The hard part of using AI isn't using AI. It's sitting down with yourself and thinking: What am I trying to achieve, and how do I want to go about doing that?" Without answers, you're throwing prompts at a wall.
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