@ConversionWiz Truth haha. Focus on what moves the needle forward.

@tee_aziz Yes! I've been guilty of perfecting non needle moving tasks for a while..

@ConversionWiz I agree. Most of “branding” is a fluff for starting or even scale up brands. Look nice. Be cohesive. Have a good position and message Then get to fucking business and start selling. Many extensive persona sheets, archetypes etc are not necessary.

@DeeStrategist Speaking my mind here Dee! 👍

@ConversionWiz God damn it😧 But that's all I've been doing this week.

@Shepherd_ofc Haha and I love your branding 😃 I just realized for me I spent too much time on that to the point that it didn't make a difference anymore. What's the point of a perfect brand if noone sees it?

@ConversionWiz It's not gonna pay for my flight to colombia to see your buns

@JoshABrown_ Haha true! Can't wait to have you here! 😃 Just landed in Boston (but only here for 1 month than back to Medellin)

@ConversionWiz yeah I'm doing none of that profile optimization stuff anymore its just a waste in the long run

@jaythethinker_ Didn't mean to say it's not important. I just think it can become a distraction if you focus too much on it and neglect your offer, product and actually getting clients.

@ConversionWiz I'm deeply offended. 😂 In all seriousness branding should be the last thing on your list, product validation and sales first.

@ImCameronWest Haha 😂 Yes exactly! Not saying it's not important. But no one should get lost in it in the beginning.

@ConversionWiz If it doesn't serve a purpose.

@ItzNamLC Yes!!

@ConversionWiz One of the biggest lessons I've learnt on this journey. Is you gain clarity on long the way. You can't figure everything out from the beginning. Execute. Iterate along the way.

@leBenLewis Well said Ben!

@ConversionWiz How can people starting businesses find and hold onto the sweet spot without falling into a fake winning feel?

@eliasmas_tw Good question. I think it's just constantly asking yourself 'What's the most important thing I could do right now?'

@ConversionWiz I think beginners on X will have a couple rebrands It's inevitable Anything past 10 is pushing it though

@TokimatsuStudio That's alright. It just shouldn't paralyze or slow down your progress on building a product, an offer, a service and getting clients.