College.town
@CollegetownHub
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The gathering place that powers the people who power college athletics. Home of @d1ticker.
Joined May 2025
What is private capital and what is it not? @AnthonyLMacri provides a highly detailed explanation in the latest episode of the Margins of Victory podcast. This is a must-listen if you want to understand the dynamics.
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"The idea behind institutional capital in college sports is to act as an accelerator to catching up to real growth... And that will allow them to recognize revenue more quickly and to build value much more quickly." - ACC CRO @AnthonyLMacri Find this tremendously insightful
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Partying with Allen Iverson in Jakarta and benchmarking sponsorship yield… somehow in the same convo. Had a blast on Margins of Victory talking sports biz, data, and creativity. 🎧
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Inside the episode... ➤ NBA-Style Benchmarking for the ACC: Macri is establishing a new Team Marketing and Business Operations (TMBO)-like function for the ACC to aggregate and anonymize sponsorship and operational data among member schools. This creates a rising-tide
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New Episode! Margins of Victory 🎙️ @theACC CRO Anthony Macri joined @LMUPintens to share his uniquely diverse career path and how he plans to apply his experience to the ACC's revenue strategy.
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Top stories from this morning's D1.ticker: + Senate antitrust exemption debate + Latest on MW-Pac-12 legal battle + @VandyAD talks indoor volleyball plans & NIL + @RHiggins_USF on the blueprint for USF Read about these stories & more ⬇️ 🔗 https://t.co/hZuj92kLau
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UNLV may have found its formula for success as a Group of 5 program. Yahoo's @DanWolken suggests the Rebels’ “niche as the best place for good coaches on the rebound to resurrect their careers, win big and leave every few years” might not be the worst fate. AD @ErickHarper sees
Top stories from this morning's D1.ticker: + Gambling on pro sports passes + Big 12's Brett Yormark talks CSC, CFP format & hoops + Inside UNLV's hiring niche + More from @AD_DannyWhite on Baseball search + @oneelevate_'s white paper on staff + CFB viewership data Read more ⬇️
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Tap In‼️ 🤙🏿
🎙️ New episode of the NACMA Timeout Podcast! Former NACMA board member @trayj08 of @VirginiaSports shares with #NACMA President, @Zach_Dayton how transferable skills shape success across marketing, revenue generation, NIL, and player management. 🎧 Listen now:
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Loved listening to @trayj08 & @Zach_Dayton talk about leadership and leaning on their skills from a background in marketing for expanded roles in NIL and roster management.
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“Creativity and innovation are at a premium now.” Bowling Green AD @vandermerwe63 states what many in college athletics are realizing: adapting to the modern business of college sports is no longer optional. From NIL to revenue sharing, departments are searching for new ways to
Top stories from this morning's D1.ticker: + @FOXSports CEO Eric Shanks supports CFP expansion + @BradKWalker on parity & recruiting bounce backs + @CUBuffs' strategic plan + Big Ten FB season ticket maps + Rivalries as marketable assets + ASU's hoops renovations Read more ⬇️
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The University of San Francisco is saddened to announce the unexpected passing of Director of Athletics Larry Williams. Our thoughts and prayers are with the Williams family and the entire USF community. Information on services and opportunities to remember and honor Larry will
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Top stories from this morning's D1.ticker: + @GloNevarez on private equity & more + Latest on B1G's capital investment + Fox Sports CEO Eric Shanks talks CFB + Charlotte AD Mike Hill's buyout + UNC's Saudi Arabia trip + Potential tortilla fines Read about these stories & more⬇️
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🎙️ New episode of the NACMA Timeout Podcast! #NACMA President @Zach_Dayton chats with @BYUCougars’ @DKaulana on how Cruisin’ with the Cougs became a week-long fan experience for 3,000+ fans and what it took to make it happen. 🎧 Listen now: https://t.co/8hrKRKHPiw
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Good article from Revenue Brew highlighted in the latest CRO.ticker by @CollegetownHub X @NACMANews
https://t.co/unKqBAmFNT
revenuebrew.com
Behind the rising prominence of CROs.
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Want to see 2025 football season ticket price maps from every school in the P4? Of course you do 😊 Find them now on Connect.
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Case Study 📃 How @IlliniAthletics builds "Rock Star" candidate pools with Connect. It's like "LinkedIn on steroids" - a thread 🧵
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Congress is once again stepping into the college sports debate. Senators @MariaCantwell (D-WA), @CoryBooker (D-NJ), and @SenBlumenthal (D-CT) have introduced the Student Athlete Fairness and Enforcement (SAFE) Act, which would: ⚖️ Codify federal NIL rights, replacing
Top stories from this morning's D1.ticker: + @NMStateAggies' new AD + SAFE Act details & response + MVC Commissioner Jeff Jackson on industry change + @HunterYurachek on finances & FB change + Inside https://t.co/A4q4Z4xW4D's funding Read about these stories & more ⬇️
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One of the incredible blessings in my life is working for @CollegetownHub and being able to provide content on @CS_Connect1! Honored to interview one of the legends in the business @sportsiren! She’s so genuine and made sure to incorporate @kourtneyeargle into the convo. 🥎
Check out @KristenEargle’s interview with @sportsiren on @CollegetownHub about the growth of women’s sports and the secret to Holly’s success and longevity in the business! 📺 Full interview: https://t.co/cCgpraCHzJ ✔️ Want to know the latest news in college athletics?
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Top stories from this past weekend: + NMSU search update + @BubbaUNC & @NewmarkUNC talk sponsorships & revenue + Arkansas: Parts with Pittman, FB investment, naming rights + FAMU AD Angela Suggs update + @IlliniAD on the progress of athletics Read about these stories & more ⬇️
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