How is it possible Chipotle hasn’t figured out breakfast burritos yet? It’s been like 5 years since they came out with cheese sauce I think we’ve been patient enough. Get on it, guys. Enough is #enough. $CMG Tweet added by Adam B. Scott @AdamBScott1979

Adam B. Scott

@AdamBScott1979

3 years

How is it possible Chipotle hasn’t figured out breakfast burritos yet? It’s been like 5 years since they came out with cheese sauce I think we’ve been patient enough. Get on it, guys. Enough is #enough . $CMG

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J

@jermz05

3 years

@AdamBScott1979 Like McDonald’s when they finally did all day breakfast, seems so obvious that it’d work.

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Adam B. Scott

@AdamBScott1979

3 years

@jermz05 Yes and when they do it I want free breakfast burritos for life a-la Cosmo Kramer cafe latte

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CookWhoGotLucky

@1bfitz

3 years

@AdamBScott1979 Tough to do on the face of the labor situation. But soon I'm sure.

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Adam B. Scott

@AdamBScott1979

3 years

@1bfitz I’m not looking for excuses. I’m looking for breakfast burrito.

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Darius

@risk2rise

3 years

@AdamBScott1979 They've studied this for yrs and short, simple answer is there's no money in breakfast burritos at $5-6 (can't charge much higher since breakfast pricing highly elastic good). Would need to expand menu and retool restaurants. Cost of operations would dilute their overall margin

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Adam B. Scott

@AdamBScott1979

3 years

@risk2rise That makes sense but I don’t like it.

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